2018 ADCOLOR honorees and nominees announced

BBDO’s ‘The Talk,’ the poignant Procter and Gamble TVC which just won the Grand Prix at Cannes, leads the nominees for Ad of the Year in the 2018 ADCOLOR awards. The honorees and nominees were announced Wednesday at ADCOLOR Live in the Facebook Live Studios. The announcement took place at the Facebook Live Studios and … Continue reading “2018 ADCOLOR honorees and nominees announced”

Micah Walker joins 72andSunny Sydney as ECD

“I’m genuinely excited to join 72andSunny and help the rest of the team here…” – Micah Walker Great news for Australia. Micah Walker will return to Australia to join 72andSunny Sydney as Executive Creative Director. He will partner with the current leadership team consisting of Mollie Hill, Director of Strategy; Ngaio McCreadie, Director of Operations … Continue reading “Micah Walker joins 72andSunny Sydney as ECD”

Leo Burnett unveils 2018 Cannes Lions predictions

Top 20 Cannes contenders demonstrate groundbreaking creativity in a year of great change Last week, Leo Burnett Worldwide published its 31st annual Cannes Predictions, forecasting the top 20 contenders ahead of the 65th Cannes Lions International Festival of Creativity, the industry’s most prestigious global awards show. The festival will be held in Cannes, France, which … Continue reading “Leo Burnett unveils 2018 Cannes Lions predictions”

Spike Jonze, Tide win best in show at AICP Awards

BBDO New York earned 10 honors and Wieden+Kennedy earned eight honors, while TBWA\Media Arts Lab had seven honors at the AICP Awards last night. McCann New York had five honors, while Saatchi & Saatchi had four. Leo Burnett had three honors, as did the in-house agency at Apple. Apple’s “Welcome Home,” directed by acclaimed director … Continue reading “Spike Jonze, Tide win best in show at AICP Awards”

Jogger brings on Diana Cheng as Head of Production

Jogger announced the addition of Diana Cheng as Head of Production for the company’s Western offices. Cheng joins the studio with over a decade of visual effects expertise producing VFX for such noted projects as Nike “Equality” Directed by Melina Matsoukas, and the AICP Show honoree Nike “Vapor Trail” directed by Mark Zibert both for … Continue reading “Jogger brings on Diana Cheng as Head of Production”

AICP announces schedule for week-long celebration

Earlier this week, the AICP announced the schedule for its week-long celebration of creativity and thought leadership. The Week is anchored by the premieres of The AICP Next Awards and the AICP Show: The Art and Technique of the American Commercial, the latter culminating with the most anticipated celebration in the industry: The gala at … Continue reading “AICP announces schedule for week-long celebration”

TBWA\Chiat\Day NY Taps vet Al Merry for ECD role

(NEW YORK – 9 May 2018) TBWA\Chiat\Day New York announced that Al Merry will join the agency as Executive Creative Director later this month. Merry is an award-winning creative director, and an eight-year veteran of Wieden+Kennedy, where he held creative posts in London, New York and Amsterdam. At TBWA\Chiat\Day New York, he will lead the … Continue reading “TBWA\Chiat\Day NY Taps vet Al Merry for ECD role”

The One Club names FCB’s Susan Credle as chairwoman

(New York — 2 May 2018) FCB global CCO Susan Credle has been named chairwoman of the Board of Directors for The One Club for Creativity, as voted by club members and the current Board. The One Club, the foremost non-profit organization celebrating creative excellence in advertising and design, also announced 12 new appointees to … Continue reading “The One Club names FCB’s Susan Credle as chairwoman”

New faces at Doner LA and Wonderful

Doner LA beefs up McDonald’s team Doner LA announced four senior hires following the recent consolidation of McDonald’s retail and local marketing, where Doner was assigned nearly 1,000 local partners to help bring big-agency strategic and creative firepower down to the co-op and franchisee level. Andrew Lamar joins Doner as a Multicultural Strategist, working across … Continue reading “New faces at Doner LA and Wonderful”

Chance The Rapper, Sandro Miller propel AICP Next Awards

There are certain things you can be sure of when you’re attending an AICP event in LA.

You will see the coolest glasses collection this side of a designer optometrist on Rodeo Drive. You will dance to a DJ spinning old school songs that are so ancient, the sperm and egg that created him had not even connected at the time the song were actually popular. You will see beautiful women killin’ it so hard in their cocktail dresses that they deserve to be ranked by Entertainment Weekly and People’s Red Carpet reporters.

And beards, lots of beards.

Understanding the real world through VR experiences

Empathy is a powerful emotion that advertising often taps into. With the rise of reality experiences — virtual reality, augmented reality, and 360-immersive videos — brands are now finding new ways to create consumer empathy to make their point.

These immersive reality experiences have the ability to place users in someone else’s shoes and connect them to causes in a very real way. Take a look at these examples: