Home improvement should feel exciting. For many people, especially Gen Z and millennial homeowners, it often feels like work. The category has spent years glorifying the grind, from hauling lumber
Robert Aramayo was visibly stunned after being named Best Leading Actor at the 2026 EE BAFTA Film Awards. The 33-year-old actor took home the prize Sunday night at London’s Royal
OpenAI is making its Super Bowl debut with a trio of spots spotlighting real Americans using ChatGPT to grow their small businesses, positioning the platform not as futuristic tech but
Novo Nordisk enters the Super Bowl spotlight for the first time this year with a Big Game commercial introducing Americans to the FDA-approved Wegovy pill, the first and only oral
RITZ Crackers is heading back to the Big Game with a playful new spot that leans all the way into the brand’s salty swagger. Airing during the third quarter, the
Maybe director Brett Ratner should stick to making Rush Hour films. Definitely not X-Men films. Or just go back under a rock. The rollout for Amazon MGM’s documentary Melania has
After careful consideration, market research, and observing what happened to HBO Max, creative agency Big Spaceship announced it is officially returning to its original name after a brief experiment as
Kanye West is “deeply mortified” by his anti-Semitic actions. The Stronger rapper came under fire last year over his controversial behaviour, including praising Adolf Hitler and selling t-shirts emblazoned with
The Inspire Change platform from the NFL is continuing its run of purpose-driven storytelling with “You Are Special,” a cause-led spot centered on the power of being seen, valued, and
Budweiser is marking its 150th anniversary the only way it knows how, with a sweeping Super Bowl LX spot built on legacy, emotion, and unmistakably American imagery. Titled “American Icons,”
Norwegian Cruise Line is charting a new course for its brand by looking back to one of its most recognizable ideas. The nearly 60-year-old cruise operator is unveiling a refreshed
Owen Cooper admitted it was “mad” to make history when he won a Golden Globe Award for Adolescence. The 16-year-old actor became the youngest person to win the Best Supporting
Bob Dylan has long been the lodestar for generations of American musicians, but for many artists who came up in the Bay Area orbit, Bob Weir was just as constant,
Timothy Busfield is being investigated over allegations of child sex abuse. An arrest warrant has been issued for the West Wing actor, who is married to Melissa Gilbert, over two counts of
During a typical week, we give only one brand and agency the Reel Ad of the Week title. But sometimes a campaign comes along that either provokes you to think
“Death is not the opposite of life but a part of it.”Haruki Murakami. Each year asks us to pause, but some pauses are heavier than others. In 2025, we lost
Daily Harvest is pushing back on the wellness industry’s obsession with buzzwords, pseudoscience, and viral misinformation. The plant-based food company has launched a new, fully integrated brand platform, Eat Food,
Jamie Campbell Bower sought inspiration from cult leaders for his performance in Stranger Things. The 37-year-old actor admitted Jim Jones, the leader of the Peoples Temple who led more than
Lindsay Lohan feels “the most emotional when people are nice” to her. As the 39-year-old actress’s astrological sign is Cancer, she is a naturally “very sensitive”, protective, and home-loving person.
Bowen Yang is “grateful for every single minute” he has spent on Saturday Night Live. The 35-year-old star departed the long-running NBC sketch comedy series after seven seasons, following Saturday’s
