AIR spotlights unsigned talents in diverse showcase

They got their moment in the sun, virtually of course, and they all took advantage of it. A sextet of directors, ripe with talent yet currently unaffiliated, had their work displayed in front of an assembly of independent reps and production company owners and EPs at the recent Unsigned Diverse Directors Showcase, presented by the … Continue reading “AIR spotlights unsigned talents in diverse showcase”

LA film production returns to pre-pandemic levels

Good news for the LA production community. FilmLA issued an update regarding regional filming activity. After posting three consecutive record-breaking quarters, local filming in the second quarter (“Q2”) of 2022 was down by -5.8 percent over the same period last year. From April through June, FilmLA recorded a total of 9,220 Shoot Days (SD) compared … Continue reading “LA film production returns to pre-pandemic levels”

RSA signs Jonny Mass to direct auto brands

RSA Films is welcoming filmmaker Jonny Mass for commercial representation in the US and UK. Mass has directed campaigns for the likes of BMW, Toyota, Porsche and Ducati, putting him on the fast track as one of the industry’s most sought-after car directors. A self-professed adrenaline junkie, his work evokes that same rush. It’s characterized by cinematic … Continue reading “RSA signs Jonny Mass to direct auto brands”

Director Goh Iromoto finds Sanctuary in the U.S

Sanctuary Content gains one of Canada’s most sought-after filmmaking talents in Toronto-based director Goh Iromoto. Marking his first U.S. representation, since signing, Goh has stretched his remarkable skill for intimate storytelling into the narrative space with a moving film for P&G in honor of AAPI Month. Born to immigrant parents who founded a Japanese Canadian newspaper company, … Continue reading “Director Goh Iromoto finds Sanctuary in the U.S”

Durable Goods signs director Paul Schneider 

Durable Goods has signed director Paul Schneider to its growing roster of North American directors. With hands-on experience in design, cinematography, and visual effects, Schneider is a multifaceted visual storyteller who creates with a passion for bringing fresh angles and nuanced exploration to the commercial, TV, and film work he directs. The signing comes on … Continue reading “Durable Goods signs director Paul Schneider “

Senior Colorist Emiliano Serantoni joins Harbor

Harbor has tapped senior colorist, Emiliano Serantoni to complement its growing global talent roster, announced Harbor CEO, Zak Tucker, today. Hailing from Paris, France, Serantoni’s portfolio boasts extensive international campaigns for global brands including Apple, Nike, HP, Dior, Hermes, Orange, YSL, Jacquemus, Cartier and Burberry. His artistic sensibilities have earned him long-standing relationships with top … Continue reading “Senior Colorist Emiliano Serantoni joins Harbor”

Table of Content doubles down on DP-turned-Director Tom Krueger 

Production company Table of Content has signed director Tom Krueger for commercials and branded content. The signing marks Krueger’s first formal representation as a director following an award-winning career as a cinematographer of films, TV shows, commercials, music videos, and live concert media.  Krueger has directed commercials, brand films, and concert experiences for such clients … Continue reading “Table of Content doubles down on DP-turned-Director Tom Krueger “

MJZ, anti-gun campaigns from Burnett and BBDO win big at shots Awards

Last night, the shots Awards held The Americas Ceremony in Hollywood. Production company, MJZ, along with work anti-gun violence creative from Leo Burnett, BBDO and States United to Prevent Gun Violence came away the big winners. With the pandemic causing the previous last two awards shows to go digital-only, this celebration of creative campaigns from North and … Continue reading “MJZ, anti-gun campaigns from Burnett and BBDO win big at shots Awards”

Droga5, BBDO, Chiat, SMUGGLER lead AICP Shortlists

The AICP Awards today released the Shortlists for the 2022 editions of its three competitions: The AICP Show: The Art & Technique of the Commercial, the AICP Next Awards and the AICP Post Awards. The Shortlists are the results of a bifurcated judging system that began earlier this year with a series of panels with … Continue reading “Droga5, BBDO, Chiat, SMUGGLER lead AICP Shortlists”

VMLY&R scales talent strategy with exec appointments

Our friends at VMLY&R announced the expansion of its people division with the addition of two new executive roles in the global leadership team. Aimee Pagano joins the agency from McCann Worldgroup as global head of talent acquisition and Tasha Gilroy is promoted to global chief equity, inclusion, and belonging officer. Both roles will report to Ronnie Felder, … Continue reading “VMLY&R scales talent strategy with exec appointments”

Colorist Jennifer Gaida moves west to Apache

Former Colonie Colorist Jennifer Gaida, has made her new creative home at Los Angeles-based Apache. At the industry-renowned coloring & finishing company, Gaida will undoubtedly continue to break barriers in film.  “There is a lot of gender imbalance in the film industry, in the role of color grading specifically,” shares Apache’s Managing Partner/EP, LaRue Anderson. … Continue reading “Colorist Jennifer Gaida moves west to Apache”

Hey y’all! Good Things launches in Austin

Former AEG and Live Nation executive Caroline Frye Burruss has launched Good Things, a purpose-driven agency specializing in brand strategy, experiences, and events across music, lifestyle, and entertainment. The company also plans to develop and produce its own IP and large-scale events. Good Things has already hit the ground running with a roster of clients … Continue reading “Hey y’all! Good Things launches in Austin”

AFX Creative adds VFX to GM’s Dr. Evil Super Bowl spot

The villainous mastermind with the indelible iron pinkie and cheeky smirk returns in General Motors’ Super Bowl LVI campaign, which brings the infamous Dr. Evil from the classic Austin Powers films “back for good.” To help the automaker herald the return of actor/comedian Mike Myers’ iconic series and character after two decades during the biggest TV event … Continue reading “AFX Creative adds VFX to GM’s Dr. Evil Super Bowl spot”

Reel 360’s 5 Super Bowl ads that hit and 3 that missed

We’ve survived another day and night of Hard Seltzers (Does anyone drink beer anymore?) wings, and stuffing our faces with more chips than can be found in any chip or snack aisle. We’re also a little deaf from all the cheering in our hotel suite for our home city, the Super Bowl champion Rams. Congrats … Continue reading “Reel 360’s 5 Super Bowl ads that hit and 3 that missed”

Durable Goods signs screen legend Bob Balaban to commercial roster

Our friends at bicoastal production company Durable Goods has signed critically-acclaimed actor, director, writer, and producer Bob Balaban to its roster for commercials and branded content in the U.S. market. Balaban returns to the director’s chair following a streak of film and TV roles including the Wes Anderson movie The French Dispatch and the Netflix … Continue reading “Durable Goods signs screen legend Bob Balaban to commercial roster”

A brand reborn – Hood Rubber Company seen through a Gen Z lens

Creative Production Studio Los York has produced a campaign for Hood Rubber, to introduce a legendary company to a new generation of consumers. Directed by Dane Del Deo, the infectious and stylized films reflect the urgency and originality of today’s youth culture. Hood is a brand considered by sneaker historians to be one of the … Continue reading “A brand reborn – Hood Rubber Company seen through a Gen Z lens”

Wondros Collective adds Jeffrey DeChausse to roster

Wondros Collective continues to enhance its diverse roster with the addition of Director Jeffrey DeChausse. DeChausse is an award-winning creative who has directed and produced over 200 commercials, documentaries and short films for some of the biggest brands in their respective categories. His successful track record takes shape from notable collaborations with Apple, Lexus, Toyota, Budweiser … Continue reading “Wondros Collective adds Jeffrey DeChausse to roster”

David Miami goes back to “Medicine Avenue” for One Show entries

DAVID Miami continues to spoof of TV medical dramas with the final spot in its witty “Medicine Avenue” digital film campaign to promote The One Show 2022 call for entries. Playing off the style of TV episode previews, complete with scenes of frenzied operating rooms, emotional interactions between doctors, moody music and cliffhangers, the campaign pokes fun at … Continue reading “David Miami goes back to “Medicine Avenue” for One Show entries”

Kelly Mackey joins HARBOR’s LA studio as EP, VFX and Finishing

After producing for some of NYC’s best boutique post houses over the past decade, Kelly Mackey joins HARBOR as Executive Producer, VFX & Finishing, LA, with immediate effect. After launching her career as a producer at Refinery NYC and Poetica, Mackey’s talent was picked up by BlueRock, where she quickly rose to oversee and produce … Continue reading “Kelly Mackey joins HARBOR’s LA studio as EP, VFX and Finishing”

TBWA appoints Ben Williams as Global Chief Creative Experience Officer

It’s a long title, but worth it. TBWA\Worldwide announced the appointment of Ben Williams as global chief creative experience officer. Williams joins the TBWA collective to set the vision for TBWA’s global creative product, unlocking the power of creativity to push the boundaries of brand experience. Williams joins from R/GA, where he was responsible for driving the … Continue reading “TBWA appoints Ben Williams as Global Chief Creative Experience Officer”