Nike dreams crazy and wins Outdoor Grand Prix

The first round of winners has been announced at Cannes Lions 2019. After a first full-day of learning and networking, the Cannes Lions International Festival of Creativity announced the first Lion winners at an Awards Show. Below are the different categories: Outdoor Lions – Communication Track Celebrate creativity experienced out of home, a total of … Continue reading “Nike dreams crazy and wins Outdoor Grand Prix”

AnalogFolk wins Webby for Nike ‘Trained’ podcast

And a slow, dramatic handclap for you, AnalogFolk. The indie creative agency, in partnership with podcast production company Pineapple Street Media, announced that they’ve won a Webby Award (Judge’s Choice) for “Best Branded Podcast or Segment” for their TRAINED By Nike podcast. The brand tied with Gizmondo’s The Sauce. The category is for the most … Continue reading “AnalogFolk wins Webby for Nike ‘Trained’ podcast”

Nike celebrates Tiger Woods in a crazy way

By now, we all know that on April 14 Tiger Woods defied the odds in Augusta, Georgia. Where it was generally thought that the one-time golf superstar was washed up, Woods proved the naysayers wrong by winning his fifth Masters Tournament, the first since 2005. To put that into a personal perspective for me – … Continue reading “Nike celebrates Tiger Woods in a crazy way”

AnalogFolk & Nike podcast nominated for Webby Award

Agency created Nike’s first-ever podcast, Trained, featuring conversations around the future of fitness Independent digital creative agency AnalogFolk, in partnership with podcast production company Pineapple Street Media, announced today that they’ve been nominated in the 23rd Annual Webby Awards for “Best Branded Podcast or Segment” for their Trained By Nike podcast. Hailed as the “Internet’s … Continue reading “AnalogFolk & Nike podcast nominated for Webby Award”

Nike reinvents the shoe drop for Super Bowl activation

Whoa, the ATL did not see this rain coming. As a part of Nike Football’s “Dreams Are Made Here” activation at Super Bowl LIII, the Portland-based athletic brand made it rain Air Force 1s (and jerseys) from the Cloud with its first-ever shoe drop using AirDrop. Created by digital creative agency, AnalogFolk, the AOR for … Continue reading “Nike reinvents the shoe drop for Super Bowl activation”

Colin Kaepernick in first ‘Just Do It’ Commercial for Nike

Don’t ask if your dreams are crazy, ask if they’re crazy enough Nike has released its first commercial with former San Francisco 49ers quarterback Colin Kaepernick as its new “Just Do It” spokesman.   This 2-minute spot, titled “Dream Crazy” from longtime ad agency Wieden and Kennedy is filled with inspirational scenes of young athletes … Continue reading “Colin Kaepernick in first ‘Just Do It’ Commercial for Nike”

Kaepernick is face of Nike’s ‘Just do It’ 30th anniversary campaign

Well, I suddenly feel like buying a new pair of Nike shoes. Darren Rovell of ESPN first reported that Nike had selected former San Francisco 49ers quarterback Colin Kaepernick as the face of its “Just Do It” campaign, which is celebrating its 30th anniversary. Using the headline, “Believe in something, even if it means sacrificing … Continue reading “Kaepernick is face of Nike’s ‘Just do It’ 30th anniversary campaign”

Avatar, Pinocchio, Rings of Power lead VES noms

The Visual Effects Society (VES), the industry’s professional global honorary society, announced the nominees for the 21st Annual VES Awards. The prestigious yearly celebration recognizes outstanding visual effects artistry and innovation in features, animation, television, commercials and video games and the VFX Supervisors, VFX Producers and hands-on Artists who bring this work to life. Avatar: … Continue reading “Avatar, Pinocchio, Rings of Power lead VES noms”

Cut+Run rings in 2023 with Kamila Daurenova

Cut+Run has announced that editor Kamila Daurenova has joined their roster of award-winning editors. Kamila’s body of work is punctuated with a powerful sense of dynamic rhythm and a passionate eye for supporting cinematic storytelling – often with identity at its center. Kamila is based in New York and available for Cut+Run collabs nationally and internationally. “Kamila has … Continue reading “Cut+Run rings in 2023 with Kamila Daurenova”

Squeak E. Clean Studios’ new experiential division

Global creative audio network Squeak E. Clean Studios joins forces with experiential pioneer Tom Webster to create a new experience division with the ambition to help brands procreate, instead of appropriate, culture. With a proven track record working alongside artists, choreographers, and award-winning directors, he will collaborate with brand teams to develop engaging activations that … Continue reading “Squeak E. Clean Studios’ new experiential division”

Coed Studios expands director roster

Coed Studios, a boutique production and post house launched by directors Haley Geffen and Sam Stephens and Managing Director Damijan Saccio, has expanded its directorial roster with four new additions, giving the company added depth and versatility while adding unique creative perspectives to its culture. The cast of talents joining the company includes directors Blythe … Continue reading “Coed Studios expands director roster”

Director Blaine Hogan brings his eclectic background to Tessa Films

Director Blaine Hogan is ready to take center stage as he joins the roster at the Chicago and L.A.-based production company, Tessa Films. The signing of the former actor-turned-filmmaker, who earned his chops treading the boards of some of Chicago’s best-known theater companies, was announced by Tessa Films EP and Founder Lisa Masseur. With a … Continue reading “Director Blaine Hogan brings his eclectic background to Tessa Films”

Even/Odd expands bicoastal director roster

Creative studio and production company Even/Odd has signed New York-based Andy Madeleine, LA/SF-based David Camarena, and LA/SF-based Syra McCarthy, expanding their commercial production and creative team. This growth for the minority and immigrant-owned shop follows the rapid ballooning of their leadership personnel, having tapped former Square Global Head of Creative Justin Lomax to join the … Continue reading “Even/Odd expands bicoastal director roster”

Lauren Greenfield’s Girl Culture evolves into INSTITUTE

Lauren Greenfield’s award-winning commercial production company Girl Culture Films today enters a new phase as INSTITUTE. Marking an evolution for this brand, this change will broaden its directorial roster to be more inclusive of all underrepresented talent regardless of gender, furthering its mission of uplifting diverse storytellers in advertising. The expansion will also offer greater … Continue reading “Lauren Greenfield’s Girl Culture evolves into INSTITUTE”

1stAveMachine welcomes EP Scott Gemmell

Following a banner year with lauded campaigns for DoorDash, ESPN, Ford Mustang, and Frooti, to name a few, as well as key additions of Executive Producers Katie Hitchings and Sabrina Elizondo, storytelling production company 1stAveMachine elevates its leadership team by welcoming Executive Producer Scott Gemmell to its stacked ensemble. Formerly a Partner/EP at StarBeast and Traction Ave. Films, as well as VP/Head of Studio, … Continue reading “1stAveMachine welcomes EP Scott Gemmell”

AMP panel explores fundamentals of music production

If you’re new to agency production and wondering what goes into creating, producing or sourcing all that amazing music and sound you hear in commercials, the Association of Music Producers is ready to take you back to school. The advertising music industry’s trade group will be presenting a virtual educational panel intended to guide first … Continue reading “AMP panel explores fundamentals of music production”

Michael Jordan, Phil Knight, Spike Lee to be inducted into One Club HOF

The One Club for Creativity has announced three cultural and business icons who will be inducted as collaborators into the Creative Hall of Fame in October. Based on a legacy of game-changing creative work, the trio of basketball legend Michael Jordan, Nike cofounder, chairman emeritus Phil Knight, and Oscar-winning screenwriter, filmmaker, and actor Spike Lee will be inducted as a team of … Continue reading “Michael Jordan, Phil Knight, Spike Lee to be inducted into One Club HOF”

Advertising legend Dan Wieden passes at 77

He was the icon who coined, “Just Do It” for NIKE. Advertising legend Dan Wieden “did it” all and now he is gone. The creative leader behind NIKE’s famous “Just Do It” tagline and co-founder of advertising giant Wieden + Kennedy passed away last Friday. He was 77.  According to an obituary shared with NBC affiliate KGW … Continue reading “Advertising legend Dan Wieden passes at 77”

Actress Adria Arjona celebrates Latin X in BMW spot

Director Nina Meredith and actress Adria Arjona (Andor, 6, Father of the Bride, Morbius) explore the connective tissue between heritage and representation in film in BMW’s Hispanic Heritage Campaign. Arjona–half Guatemalan and half Puerto Rican, and raised in Mexico–draws inspiration from the seaside as a familiar, comfortable backdrop that pays homage to her upbringing. Director … Continue reading “Actress Adria Arjona celebrates Latin X in BMW spot”