Minnie Driver voices new spot for Lexus by Team One

After completing two tours of duty with Lexus, I can say that Lexus is not easy to work on: the brand constantly challenges its agencies to deliver campaigns that exceed the expected. That said, Team One has been doing an outstanding job responding to the call by also challenging the brand and delivering creative work … Continue reading “Minnie Driver voices new spot for Lexus by Team One”

Apple releases inspiring Lunar New Year film shot on iPhone

Apple is once again celebrating Lunar New Year with an inspirational film shot entirely on iPhone, created by TBWA\Media Arts Lab. Directed by award-winning director Peng Fei, Through the Five Passes is a story about the Chinese virtue of resilience and one man’s perseverance in keeping the art of opera alive. Set in 1987, Gu … Continue reading “Apple releases inspiring Lunar New Year film shot on iPhone”

Carbon welcomes Natalie Westerfield as EP

Natalie Westerfield has joined Carbon as Executive Producer for Color in Los Angeles. A pro in the color game, Natalie’s care for her craft and clients have built her a reputation as one of the most trusted names in the business. Previously, as Senior Producer for Color at The Mill, Natalie spent a number of years on … Continue reading “Carbon welcomes Natalie Westerfield as EP”

SixTwentySix adds director Jonathan Salmon

SixTwentySix has welcomed director Jonathan Salmon to their roster for commercial, music video, and longform work.  This marks the young filmmaker’s first US formal representation. Born and bred in Seattle, Salmon is a self-taught talent who discovered an affinity and gift for art and film in his early 20s during a project collaboration with a … Continue reading “SixTwentySix adds director Jonathan Salmon”

Pizza Hut re-introduces fan-fave from the 90s

Allow me to reintroduce myself! Pizza Hut has announced that it’s officially bringing back an iconic fan-favorite pizza from the 90s starting February 1. Allow us to re-introduce The Big New Yorker.  Pizza lovers may remember the iconic menu item from when it was first introduced in 1999. Since being retired from the menu, there have … Continue reading “Pizza Hut re-introduces fan-fave from the 90s”

Unicorns & Unicorns signs director Derek Westerlund

Unicorns & Unicorns welcomes Director Derek Westerlund to Its creative roster and launches the latest commercial campaign for Honda. Westerlund has directed commercial projects for notable brands including Samsung, HP, Under Armour, Nissan, Lexus and Hyundai. “Derek is an outstanding addition to our stable of Unicorns – an impeccable creative mind with outstanding vision and execution,” says Adrianne … Continue reading “Unicorns & Unicorns signs director Derek Westerlund”

AMP West elects Stone Irr as President

Stone Irr, Senior Producer at BUTTER Music + Sound in Los Angeles and an accomplished recording artist and producer in his own right, has been elected President of the West Coast Chapter of the Association of Music Producers, better known as AMP. In his new role, Irr joins AMP National Board President Carol Dunn, who was elected … Continue reading “AMP West elects Stone Irr as President”

Chevrolet delivers heart-warming holiday spot

Accomplished visual director Joshua Kissi delivers a nostalgic :60 TV spot and a 5-minute short film for Chevrolet reinforcing connections people share among family, community, and of course, their car. This year’s holiday spot, created by agency partner, Commonwealth//McCann and titled “Mrs. Hayes,” aired during NFL football on Thanksgiving. Chief Marketing Officer at Chevrolet Steve Majoros … Continue reading “Chevrolet delivers heart-warming holiday spot”

Mariah Carey set to perform at Macy’s Parade

Grammy Award-winning recording artist and New York Times bestselling author Mariah Carey, lovingly known as the Queen of Christmas, is set for an exclusive magical performance in the 96th Macy’s Thanksgiving Day Parade, Nov. 24 at 9 a.m. ET/PT on NBC and Peacock. As the clock nears noon, Carey will join the celebration in a … Continue reading “Mariah Carey set to perform at Macy’s Parade”

McKinney hires Matilda Ivey and Rhonda Nelson

Amid a record-setting year of tremendous agency growth, including new client signings (Blue Diamond Growers) and a new practice opening (McKinney Health), McKinney has added two key hires to their expanding team: Matilda Ivey and Rhonda Nelson. Both have been hired as group client directors and will report to Gretchen Walsh, chief client officer.  As account leaders they will help set … Continue reading “McKinney hires Matilda Ivey and Rhonda Nelson”

Lauren Greenfield’s Girl Culture evolves into INSTITUTE

Lauren Greenfield’s award-winning commercial production company Girl Culture Films today enters a new phase as INSTITUTE. Marking an evolution for this brand, this change will broaden its directorial roster to be more inclusive of all underrepresented talent regardless of gender, furthering its mission of uplifting diverse storytellers in advertising. The expansion will also offer greater … Continue reading “Lauren Greenfield’s Girl Culture evolves into INSTITUTE”

1stAveMachine welcomes EP Scott Gemmell

Following a banner year with lauded campaigns for DoorDash, ESPN, Ford Mustang, and Frooti, to name a few, as well as key additions of Executive Producers Katie Hitchings and Sabrina Elizondo, storytelling production company 1stAveMachine elevates its leadership team by welcoming Executive Producer Scott Gemmell to its stacked ensemble. Formerly a Partner/EP at StarBeast and Traction Ave. Films, as well as VP/Head of Studio, … Continue reading “1stAveMachine welcomes EP Scott Gemmell”

Preymaker welcomes Julian Fitzpatrick and Will Mok

Creative and technology studio Preymaker, currently enjoying a successful film festival run with original short film BLUE which is one of the first created in the cloud using Unreal Engine’s real-time technology, is pleased to announce Julian Fitzpatrick and Will Mok have joined its growing team. Fitzpatrick is a Primetime Emmy-nominated visual effects artist agile across multiple … Continue reading “Preymaker welcomes Julian Fitzpatrick and Will Mok”

Colin Francis Costello’s Storage wins Best Narrative Short Film twice

Colin Francis Costello’s latest short film, Storage, won both the Best U.S. Narrative Shorts at Silicon Beach Film Festival and Palm Springs Shorts last weekend. The short, which explores accepting and letting go of past loves before moving on, shares the story of Rachel (played by Laura Huckaby) who wakes up in a basement storage room with no … Continue reading “Colin Francis Costello’s Storage wins Best Narrative Short Film twice”

Advance Auto Parts introduces first bilingual spokescharacter

As Advance Auto Parts prepares to celebrate its 90th “Advanceiversary” this summer, the brand is launching a category first:  a brand campaign featuring its No. 1 fan, Ed (Eduardo) Vance, a bilingual voice and brand spokescharacter. The campaign, created by The Marketing Arm, targets the growing DIY market – those 16-34 year old auto enthusiasts … Continue reading “Advance Auto Parts introduces first bilingual spokescharacter”

RSA welcomes back Director Jonas Åkerlund 

Ridley Scott Creative Group’s RSA Films and Black Dog Films welcome back celebrated filmmaker Jonas Åkerlund for US representation. Repped by RSA and Black Dog UK for over a decade, the move to Ridley Scott’s stateside moniker streamlines Åkerlund’s opportunities across commercials, content, music videos, music documentaries and other disciplines. Åkerlund is already working on … Continue reading “RSA welcomes back Director Jonas Åkerlund “

VMLY&R expands west coast footprint with new leader

VMLY&R announced the expansion of its West Coast footprint with the addition of a new executive lead, Jennifer DaSilva, who is promoted to the executive director, VMLY&R West. DaSilva will oversee the agency’s client engagement, delivery operations, and new business in the Seattle, San Francisco, and Los Angeles offices. In addition, she will continue serving as president … Continue reading “VMLY&R expands west coast footprint with new leader”

Team One appoints Mark Koelfgen as ECD

Team One, Publicis Groupe’s fully integrated media, digital and communications agency for premium brands, announced today the hire of Mark Koelfgen as its newest executive creative director. Joining from David&Goliath, Koelfgen’s celebrated creative career and expertise will help propel Team One’s creative vision forward, taking premium brands into the future at the intersection of technology … Continue reading “Team One appoints Mark Koelfgen as ECD”

MJZ, anti-gun campaigns from Burnett and BBDO win big at shots Awards

Last night, the shots Awards held The Americas Ceremony in Hollywood. Production company, MJZ, along with work anti-gun violence creative from Leo Burnett, BBDO and States United to Prevent Gun Violence came away the big winners. With the pandemic causing the previous last two awards shows to go digital-only, this celebration of creative campaigns from North and … Continue reading “MJZ, anti-gun campaigns from Burnett and BBDO win big at shots Awards”

Filmmaker Daniel Lawrence Wilson rolls with Contagious

Filmmaker Daniel Lawrence Wilson – who counts Lexus, Össur, and BMW among his clients – has signed with WBEC certified Contagious for exclusive representation in the branded arena. The LA-based Wilson has spent the past 12 years as a prolific writer, producer, director, and editor, creating branded content that combines lush, kinetic storytelling with a … Continue reading “Filmmaker Daniel Lawrence Wilson rolls with Contagious”