Former FCB North American partner Halper opens Sauce

For over two decades Ari Halper has worked at some of the world’s most awarded creative agencies and had rightfully earned the industry’s top recognition. His work has captured the world’s attention and share of wallet for clients like Burger King, Canon, E*TRADE and States United to Prevent Gun Violence. The lauded and respected creative … Continue reading “Former FCB North American partner Halper opens Sauce”

FCB North America, Chicago restructure leadership

Michigan Avenue is shaking and it’s not from the New Madrid Fault line shifting. FCB is undergoing leadership changes within its network that affects both Chicago and all of North America. Tyler Turnbull, who was promoted to CEO of FCB New York and FCB Canada back in May, will now serve as North America CEO … Continue reading “FCB North America, Chicago restructure leadership”

FCB’s ‘Whopper Detour’ wins Cannes Titanium

On the fifth and final day of Cannes 2019, FCB continued its history-making winning streak, bringing home its first Titanium ever, and celebrating its re-emergence as an industry titan. This illustrious award recognizes provocative, boundary-breaking campaigns that signify a new direction for the industry and move it forward.   CREATVITY — CANNES LIONS WHOPPER DETOUR … Continue reading “FCB’s ‘Whopper Detour’ wins Cannes Titanium”

FCB Mexico builds “almost” monuments to men who clean

A recent study by Opinaia (“Gender Gap and House Chores” – Argentina, December 2018) showed Argentinian women spend 50% more time cleaning the house every week, as compared to men, and only 37% of men do these activities every day. In seven out of ten households where couples live together (with or without children), women … Continue reading “FCB Mexico builds “almost” monuments to men who clean”

FCB Health NY taps Nanda for ECD role

AgencySpy is reporting that FCB Health New York promoted Kathleen Nanda to executive creative director, effective immediately. The appointment comes on the heels of CCO Rich Levy’s announcement that he will be departing the organization to “pursue some of his passions.” He has not announced a new position. Prior to settling down with FCB Health … Continue reading “FCB Health NY taps Nanda for ECD role”

FCB Chicago promotes Lisa Bright to EVP, ECD

New executive creative director has been recognized as one of the most creative women in advertising Congratulations are in order for FCB Chicago’s Lisa Bright. The agency announced she has been promoted to EVP, ECD. In this role, she will continue to report to FCB Chicago’s chief creative officer Liz Taylor, while overseeing all creative … Continue reading “FCB Chicago promotes Lisa Bright to EVP, ECD”

FCB & Aronofsky bring horror of smoking to Xbox

Award-winning director Darren Aronofsky and biggest gaming influencer in world support latest installment of “The Real Cost” FCB New York, has partnered with the Food and Drug Administration, to launch its newest evolution of ‘The Real Cost’ youth tobacco prevention campaign. This latest initiative brings the dangers of cigarette addiction to life in a horrifying … Continue reading “FCB & Aronofsky bring horror of smoking to Xbox”

FCB goes into epic battle with Cox Communications

I love a good Medieval battle and with Game of Thrones not showing up for another six months or so I was kind of itching for one. That is until I stumbled on this fun Cox Communications spot from FCB Chicago. Appropriately titled ‘Epic Battle,’ the effort takes the nation’s third largest cable provider into … Continue reading “FCB goes into epic battle with Cox Communications”

FCB Health named “Healthcare Network of the Year” at 2018 Cannes Lions Health Festival

FCB is off to a strong start at the 2018 Cannes Lions International Festival of Creativity, with the FCB Health Network being named “Healthcare Network of the Year” for the first time ever. This accolade is given annually and honors the “healthcare network that obtains the most points” in both award wins and shortlist entries … Continue reading “FCB Health named “Healthcare Network of the Year” at 2018 Cannes Lions Health Festival”

The One Club names FCB’s Susan Credle as chairwoman

(New York — 2 May 2018) FCB global CCO Susan Credle has been named chairwoman of the Board of Directors for The One Club for Creativity, as voted by club members and the current Board. The One Club, the foremost non-profit organization celebrating creative excellence in advertising and design, also announced 12 new appointees to … Continue reading “The One Club names FCB’s Susan Credle as chairwoman”

FCB goes undercover with a Glad trash bag

FCB Chicago followed a Glad trash bag’s journey through the luggage-handling processes in airports across the country to make “Torture Tests,” a 90-second video that plays like an undercover exposé. After thunking onto conveyor belts, falling into puddles and plopping into aircrafts, the bag emerges intact, proving that Glad’s ForceFlex Plus Advanced Protection can withstand … Continue reading “FCB goes undercover with a Glad trash bag”

FCB named AOR for Blue Bunny Ice Cream

Well, here’s a scoop. Or two, depending how you like your ice cream. FCB Chicago is now in the ice cream business after being appointed agency of record for the largest privately held, family-owned manufacturer of the frozen treat in the United States. The agency has been tapped for creative duties for Blue Bunny ice … Continue reading “FCB named AOR for Blue Bunny Ice Cream”

The celestial inspiration of FCB Chicago’s “Looking Back”

FCB Chicago’s award-winning short film for the Clark Street Bridge School of Writing, Looking Back, is an inspirational trip into creativity. With galactic visuals and sparse music, it compares the Voyager II space probe’s exit from our solar system to a child’s first day at school: both craft and student turn around for one last … Continue reading “The celestial inspiration of FCB Chicago’s “Looking Back””

73 FCB offices play Slotomania around the world

There are 1,440 minutes in the day. And if you’re Slotomania, a mobile Las Vegas-style slot game, there is a valid reason to play at any moment in the day. Now how do you pull a campaign as ambitious as this off? If you’re FCB Happiness, located in London and Brussels you call on every … Continue reading “73 FCB offices play Slotomania around the world”

Jenina Nuñez joins FCB as Director of Communications

McDonald’s veteran Jenina Nuñez has joined FCB Chicago as Director of Communications. With experience working on some of the most visible consumer brands and cultural events in the world, she brings an incomparable dose of relevance to the agency.

Nuñez will oversee FCB’s public relations and corporate communications efforts across media outlets and digital platforms while collaborating with senior leadership to generate strategic development plans.

She will report directly to Chief Marketing Officer Kelly Graves and Global Chief Communications Officer Brandon Cooke.

New hires at DDB, FCB and We Are Unlimited

On Friday, McDonald’s AOR We Are Unlimited announced that former FCB Chicago SVP/ECD, Max Geraldo had been tapped to serve as Executive Creative Director. Joining him is Bruno Guimaraes, who left DigitasLBI Chicago to serve as Creative Director.

Both creatives will report to the agency’s Chief Creative Officer Toygar Bazarkaya. These are Bazarkaya’s first hires since joining the agency two months ago, and builds out the creative leadership team.

Geraldo has over 50 Cannes Lions to his credit including the Mobile Grand Prix.

Last call for FCB and AB InBev Lime-A-Rita account

FCB will not be serving up anymore Lime-a-rita campaigns for client AB INBev, as the brewing giant launched a review Friday for its brand.

On June 22, Adweek broke the news that the brewer had issued an RFP.

A spokesman was quoted as saying, “We are proud of the work that was created from our collaboration with FCB Chicago and Lime-A-Rita, which has produced a number of memorable ads since 2015. As the brand evolves, we continually look to refresh our perspective and evaluate our agency structure.”

An exclusive with the shop that built FCB’s “Teddy Gun”

Hero Solutions’ Ira Amyx and Jay Neander knew just what to do when advertising agency FCB Chicago asked them to fuse a stuffed animal with a firearm.

“We made a metallic-silver looking teddy bear with a pistol coming out of his face,” says Neander. “The bear was 3d printed and then re-coated and finished.”

“The gun was a .357,” adds Amyx. “We cast a real one and made a fake one.”