Woolmark launches a zombie apocalypse to warn of synthetic fiber pollution

(Courtesy Woolmark) The Woolmark Company has launched a haunting new ad campaign to highlight the environmental impact of synthetic fibers. In the second installment of their “Wear Wool, Not Waste” series, the ad draws inspiration from zombie films to demonstrate the long-term harm caused by synthetic clothing materials. Created by agency 20something and produced by … Continue reading Woolmark launches a zombie apocalypse to warn of synthetic fiber pollution