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YMCA marks 175 Years with holiday campaign
  • HOLIDAY SPIRIT

YMCA marks 175 Years with holiday campaign

By Reel 360 Dec 9, 2025
Just in time for the holiday season, when connection matters more than ever, the YMCA is kicking off its 175th-anniversary celebration with a vibrant new brand push from The Ma...
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VMLY&R named AOR for YMCA, will staff up
  • Reel Moves/Kansas City

VMLY&R named AOR for YMCA, will staff up

By Reel 360 Mar 4, 2020
The "Y" in VMLY&R has more value tonight. The Chicago office, whose headquarters is in Kansas City, has been named "Agency of Record" for The YMCA. The agency scored the wi...
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AKA NYC works out with YMCA to launch #WeAreY
  • REEL NEW YORK

AKA NYC works out with YMCA to launch #WeAreY

By Reel 360 Jan 3, 2020
The YMCA of Greater New York today announced the launch of its first-ever brand campaign called "#WeAreY." Launched December 26, 2019, the 360-degree, integrated campaign proje...
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