WPP’s VML has cut fewer than 100 roles across North America, less than 1% of its regional workforce, as part of a capabilities realignment tied to growth areas, evolving tech...
VML just took OREO’s playfulness off the shelf and onto the sidewalk. With “OREO Walks,” the agency transformed crosswalks outside select Kroger stores into cheeky, shopp...
When the phrase “Navy Special Operations” comes up, most minds jump immediately to the legendary SEALs. But the U.S. Navy wants America—and especially its next generation...
The Tennessee Department of Tourist Development (TDTD), in partnership with global agency VML, is transforming the way travelers experience the Volunteer State—by turning acc...
Can a pinch of salt change the fate of a soccer match? In Colombia, Refisal and creative agencies VML New York and Name Colombia are putting that superstition to the test with ...
Yes, as a die-hard Eagles fan, I’m going to insert our anthem Fly Eagles Fly into this Super Bowl piece every chance I get. And after that game, how could I not?
Philly QB...
Oh, yes, yes, mmm YES! Hellmann’s is bringing a dose of nostalgia to Super Bowl LIX with When Sally Met Hellmann’s, a commercial that reunites Meg Ryan and Billy Crystal 35...
Mondelez has launched a clever new retail media activation, building on its track record of successful campaigns like OreoCodes, Oreo Calls, and Oreo Menus. This time, the spot...
The pioneer in natural products, Tom’s of Maine, has made a splash with the launch of its latest campaign, marking its first major advertising initiative in three years. The ...
Since its premiere in late November, Progressive Insurance’s “Replay” featuring Kid ‘n Play, the iconic 90s hip-hop duo, has had a chokehold on consumers...
