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Jenna Ortega teases Doritos’ new Dinamita line for Super Bowl
  • Super Bowl

Jenna Ortega teases Doritos’ new Dinamita line for Super Bowl

By Reel 360 Jan 25, 2024
After 23 years of iconic Super Bowl appearances, Doritos is shifting the spotlight to showcase its latest innovation: Doritos Dinamita. The fiery new addition to the Doritos fa...
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Rick Astley rolls in with new Frito-Lay campaign
  • REEL DALLAS

Rick Astley rolls in with new Frito-Lay campaign

By Reel 360 Jan 20, 2022
He's back, but he's not rolling us. British music sensation Rick Astley returns to star for a second year in Frito-Lay's "New Year, New You" campaign. The 360-degree prog...
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Matthew McConaughey is #FlatMatthew in Doritos spot
  • Super Bowl

Matthew McConaughey is #FlatMatthew in Doritos spot

By Reel 360 Feb 2, 2021
Aha! We now know who #FlatMatthew is. To celebrate the return of one of the most anticipated Frito-Lay product launches in history, Doritos 3D Crunch, Doritos has enlisted th...
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Kunis, Kutcher star in Cheetos Super Bowl TVC
  • Super Bowl

Kunis, Kutcher star in Cheetos Super Bowl TVC

By Reel 360 Feb 1, 2021
Pepsi may not be dominating the Super Bowl like it has, well almost every year, but that doesn't mean other brands won't be taking over. After reclaiming its Super Bowl icon st...
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‘Twas the night before Super Bowl with Frito-Lay
  • Super Bowl

‘Twas the night before Super Bowl with Frito-Lay

By Colin Costello Feb 1, 2021
With many major brands such as Budweiser, Coke, Pepsi and Hyundai skipping out on spending the estimated $5.5 million for a :30-second ad slot during Super Bowl LV, one would t...
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INTERVIEW: Rick Astley on Frito-Lay’s new campaign
  • The Craft

INTERVIEW: Rick Astley on Frito-Lay’s new campaign

By Joia DaVida Dec 18, 2020
This January, Frito-Lay will launch its first-ever “New Year New You” campaign starring not only an array of snacks, but ALSO 80’s chart-topper Rick Astley, who will assu...
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Anna Kendrick is back singing “My Favorite Things” for Frito-Lay
  • REEL DALLAS

Anna Kendrick is back singing “My Favorite Things” for Frito-Lay

By Reel 360 Nov 17, 2020
She's back. You know the Reel 360 team has a never-ending crush on Anna Kendrick. So, we are stoked that she is back in singing Frito-Lay's rendition of the classic "MyFav...
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Tracee Ellis Ross looks for Joy in new Lay’s campaign
  • REEL DALLAS

Tracee Ellis Ross looks for Joy in new Lay’s campaign

By Reel 360 Oct 19, 2020
We're excited to share a first look at a new national Lay's campaign that debuts today - which again is the work of Frito-Lay's internal creative team. The campaign is titled, ...
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It’s “Hammer Time” for Cheetos Super Bowl teaser
  • Super Bowl

It’s “Hammer Time” for Cheetos Super Bowl teaser

By Reel 360 Jan 16, 2020
Rather than show audiences the entire spot, brands are now beginning to create Super Bowl teasers for the big game. This new one for Cheetos Popcorn from Goodby Silverstein &a...
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First Look: Anna Kendrick sings up snacking for Frito-Lay
  • Reel Texas

First Look: Anna Kendrick sings up snacking for Frito-Lay

By Colin Costello Nov 20, 2019
Who doesn't like Anna Kendrick? Not only is the multi-talented star of Pitch Perfect, Into the Woods and Up in the Air talented, she is so friggin' cute. This holiday season, K...
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