American Eagle rolled out its cheeky new campaign, “Sydney Sweeney Has Great Jeans”, on July 23. It sparked immediate attention: the pun on “genes” and “jeans,” p...
In the latest twist of the Sydney Sweeney ad saga, former President Donald Trump has thrown his weight and social media reach behind the controversial American Eagle campai...
American Eagle has issued a formal response to the growing online controversy surrounding its viral Sydney Sweeney ad campaign, which sparked widespread debate over a supposed ...
Let’s get this out of the way up top: Advertising shapes culture. It always has. That’s not up for debate. But not every campaign is a culture war, and not every attractive...
What started as a cheeky play on words for American Eagle has quickly spiraled into one of the most polarizing fashion campaigns of the summer. The fashion brand's Fall 2025 ca...