Omnicom Group Inc. has officially launched the Omnicom Advertising Group (OAG), a pioneering initiative set to redefine the landscape of creative services. Announced on August 27, 2024, this new conglomerate aligns powerhouse agencies like BBDO, DDB, TBWA, alma, GSD&M, Goodby, Silverstein and Partners as well as several leading entities from the Advertising Collective under a … Continue reading Omnicom consolidates DDB, BBDO, TBWA under OAG