Nike gets gritty for Paris Olympics: “Winning Isn’t for Everyone”

Nike is making a bold marketing comeback at the Paris Olympics with its campaign titled “Winning Isn’t for Everyone.” Narrated by actor Willem Dafoe (Poor Things, The Lighthouse, Spiderman: No Way Home), the campaign delves into the ruthless drive required to be a top athlete, challenging perceptions of negative traits as motivators for success. Featuring … Continue reading Nike gets gritty for Paris Olympics: “Winning Isn’t for Everyone”