During the 2024 Emmy Awards, Maybelline New York made a dramatic statement by launching its new campaign, Only Icons, to reintroduce the iconic Instant Eraser Concealer. Inspired by popular cultural documentaries, this cinematic ad campaign features beauty and fashion icons Naomi Campbell, Gigi Hadid, and RuPaul, celebrating the product’s cultural significance. The campaign, which takes … Continue reading Maybelline reintroduces iconic concealer at Emmys