Kraft Dressing invites consumers to get Well Dressed

(Screen grab) Kraft Dressings is getting dressed up! As the brand unveils its new platform “Well Dressed,” the first brand campaign since 2016, and the biggest integrated marketing effort in the brand’s history.  The new campaign from Wieden + Kennedy is based on a simple yet shocking truth: in the age of fandom, there is ironically … Continue reading Kraft Dressing invites consumers to get Well Dressed