With gas prices being so high, Arco shifted their strategy and just launched new lighthearted creative to drive home the message that the brand is a high-value brand with Arco’s “Quality TOP TIER gas for less” tagline.  The new campaign features the all-new adventures of Arco’s dashboard hula girl, Hanna. Who knew her name was … Continue reading Hula girl Hanna is back on the dashboard for Arco