(Wonderful Holiday spot launches tomorrow) A new holiday film and campaign from New York-based Montefiore-Einstein launching on Thursday during the Macy’s Thanksgiving Day Parade celebrates the magic of care and the 20th anniversary of Children’s Hospital at Montefiore (CHAM). The campaign was developed by Alto New York. The film reminds us that the most magical way … Continue reading Holiday fable for Montefiore-Einstein celebrates the magic of true caring