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Reel Ad of the Week

Apple creates epic “Snowbrawl” film

By Reel 360 Dec 7, 2019 0 Comment

Who doesn't like a great snowball fight? Nothing beats nailing someone right in the kisser with a well-packed ball... unless you're the one getting smacked. This year, Apple h...

Reel Ad of the Week

TBWA\Chiat\Day helps Watts celebrate ‘Ramsgiving’

By Reel 360 Dec 3, 2019 0 Comment

For Thanksgiving, TBWA\Chiat\Day Los Angeles and the LA Rams have released a moving film that pays tribute to the Watts Rams Youth Football Program and celebrates the unity and ...

Reel Ad of the Week

Apple tackles grief, love and hope in new holiday spot

By Colin Costello Nov 27, 2019 0 Comment

My father passed away in 2004. My mother, very much in love with my dad, passed away 18 months later. Her cause of death was Dementia, but the truth is after 40 years of marriag...

Reel Ad of the Week

mcgarrybowen, United go full force for ‘Star Wars’

By Colin Costello Nov 26, 2019 0 Comment

Brands are now coming out in full force (see what I did there?) for their cross-promotions with the film that could possibly outgross this year's Avengers: Endgame. Yes, we're t...

Reel Ad of the Week

Dad, daughter play ‘Star Wars’ fantasy for EA, Xbox

By Colin Costello Nov 18, 2019 0 Comment

When my daughter Chloe was say, 5 or 6, we would watch the classic animated show Justice League on Cartoon Network. Chloe, in her pajamas, would run to our TV and scream out eve...

Reel Ad of the Week

Ikea ornaments rap and diss fam in new holiday spot

By Colin Costello Nov 12, 2019 0 Comment

As far as holiday advertising goes, we've seen heartwarming, cute, fuzzy, weird, but we haven't been hit with a laugh punch to the gut until now. Ikea’s first-ever UK Christma...

Reel Ad of the Week

Yes Virginia, you can be Santa in new Macy’s spot

By Colin Costello Nov 3, 2019 0 Comment

The Reel 360 Team is the first to lament when retailers begin Christmas advertising earlier and earlier. As soon as Halloween ends, Xmas decorations go up. Thanksgiving is n...

Reel Ad of the Week

BBDO San Fran, PERIOD see red for Period Day

By Colin Costello Oct 22, 2019 0 Comment

Apparently the first-ever National Period Day happened on October 19. Before the tasteless jokes start flowing, consider the sobering idea that is actually inspiring this. ...

Reel Ad of the Week

Ataboy Studios flies with Virgin Galactic

By Colin Costello Oct 15, 2019 0 Comment

Stunning. Correction. Director Corydon Wagner's new Virgin Galactic spot out of New York-based production company, Ataboy Studios, is effin' stunning. We've all heard ...

Reel Ad of the Week

RPA captures LGBTQ+ Teen struggles

By Reel 360 Oct 10, 2019 0 Comment

Tomorrow, October 11, is National Coming Out Day and LA's LGBT Center in partnership with creative agency RPA, has created a powerful and lovely video(s) highlighting how import...

Reel Ad of the Week

Sandy Hook intros “new” back-to-school essentials

By Colin Costello Oct 2, 2019 0 Comment

Jesus Christ, what a powerful ad this is. Sandy Hook Promise, the non-profit that aims to prevent gun violence in schools, is back with a legit punch-to-the-gut campaign from...

Reel Ad of the Week

Sadira Furlow leads Fritos first campaign in 48 years

By Colin Costello Sep 26, 2019 0 Comment

For former Chicagoan, now Frito-Lay VP of Marketing, Sadira Furlow, her love affair with the golden and red bag of golden, crunchy corn chips known as Fritos goes back 50 years....

Reel Ad of the Week

Bindery creates bomb-ass campaign for Bombas

By Colin Costello Sep 18, 2019 0 Comment

Film & content studio Bindery is behind a new, pun-filled campaign for sock company Bombas starring Hall of Fame quarterback Dan Marino. The broadcast and digital/social effo...

Reel Ad of the Week

Tide declares NFL Sunday Nights “Not For Laundry”

By Colin Costello Sep 9, 2019 0 Comment

For the NFL's 100th season, Tide has given the familiar acronym a whole new unfamiliar meaning -- "Not For Laundry." Just in time for the premiere of Sunday Night Football...

Reel Ad of the Week

TBWA\Chiat\Day revs up for mobile version of Mario Kart

By Colin Costello Sep 3, 2019 0 Comment

Let me just say, I love this spot. Few video games have spanned generations where an adult can feel like a child again. But that's Nintendo's Mario Kart Tour. And I sure used...

Reel Ad of the Week

The NFL is ready with new anthem spot

By Colin Costello Aug 21, 2019 0 Comment

Thank god football is back. Even though my wife has now become a New England Patriots (blecch) fan due to her crushing on Julian Edelman, I am still overwhelmed with joy (aft...

Reel Ad of the Week

Jif and Smucker’s bring creativity back to CPG category

By Colin Costello Aug 15, 2019 0 Comment

What would you do if aliens were attacking the world and you had nowhere to go but a bunker? Of course you'd run for it. But what if that bunker only had generic peanut butt...

Reel Ad of the Week

Match enlists Rebel Wilson to talk up dating

By Colin Costello Aug 5, 2019 0 Comment

Dating is akin to traveling the highways of hell. But who doesn't know that in this day and age? To describe online or app dating, I would probably have to use a word my pub...

Reel Ad of the Week

Old Spice heroically saves the day with swagger

By Colin Costello Jul 29, 2019 0 Comment

If you watched any sports or Marvel movies this weekend, chances are you got to see the very funny Old Spice ads. ‘Never Let a Friend Lose His Swagger’ by Wieden+Kennedy...

Reel Ad of the Week

McDonald’s shares fries for National FF Day

By Colin Costello Jul 16, 2019 0 Comment

The Reel 360 team loves McDonald's fries. Like, really loves. We are not alone of course. It's a known fact that people around the world love those crispy, golden potato s...