Advance Auto Parts introduces first bilingual spokescharacter

(Courtesy The Marketing Arm) As Advance Auto Parts prepares to celebrate its 90th “Advanceiversary” this summer, the brand is launching a category first:  a brand campaign featuring its No. 1 fan, Ed (Eduardo) Vance, a bilingual voice and brand spokescharacter. The campaign, created by The Marketing Arm, targets the growing DIY market – those 16-34 … Continue reading Advance Auto Parts introduces first bilingual spokescharacter