Duracell’s latest holiday campaign introduces a fresh, quirky character: the “Duracell Scientist.” This bespectacled, lab-coat-clad “hunky brainiac” is set to bring some scientific flair and muscle to the holiday season,
After watching this new Jet-Puffed campaign from award-winning agency, VaynerMedia, the Reel 360 team feels like we just experienced a :60-second long bong hit… if you know, we did do
Thinking of giving your sweetie a one-of-a-kind engagement ring for Valentine’s Day? Well, forget the ol’ Emerald and Princess cuts for her, him or they. Have them try this on
The French were kind to NY-based VaynerMedia and its in-house production arm VaynerProductions. At the 66th Cannes Lions International Festival of Creativity, VaynerMedia and in-house production company, VaynerProductions, won four
Gary Vaynerchuk today announced the launch of a new production studio, Eva Nosidam Productions. The name, which spells Madison Ave backwards, signifies the intent of the company – to be
VaynerX announced the launch of VaynerTalent, a modern-day talent agency for emerging and established personalities looking to expand their brands in a contemporary way. The company combines traditional talent management
The Los Angeles-based tabletop-focused studio, Canteen, has announced its recent relaunch. Founded by Executive Producer Elyse Sara in 2014, Canteen went into hiatus in 2019, when she became the Managing
Who doesn’t love hummus at a Super Bowl party? Sabra and its agency, Vayner Media, have unveiled teasers for its first-ever Super Bowl commercial as the brand prepares to move hummus
RIP, Mr. Peanut. I ate you well. In by far what is the nuttiest Super Bowl teaser yet, Planters Peanuts has killed off beloved Mr. Peanut in a fiery death
Entropico comedy directors Paxi & Cem have reunited with VaynerMedia and Mountain Dew to follow up last year’s faux movie trailer collaboration, with an unhinged new launch film for Mountain Dew Berry Spark, and
Black excellence isn’t limited to February. It’s 365 days a year. Reel 360 News’ Reel Black List is a commitment to recognizing the impact of Black voices in advertising, film, TV,
Break out the Kleenex again. Kroger has kicked off the holiday season with a heartfelt new campaign centered on the theme of togetherness and the power of food to unite.
Laundry Design, LLC has announced the addition of Erin Doyle Cooper to its directorial roster. Doyle Cooper brings a unique blend of docu-style storytelling and dark comedy to the team,
Editor’s Note: Welcome to “Reel Women,” our annual tribute to dynamic women in creative industries. For the month of March, let us introduce you to some very special women like EP/Head of Business Development
Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are making a difference through their
Starry, the latest lemon-lime sensation from PepsiCo, is set to make its Super Bowl debut with a groundbreaking commercial starring Ice Spice, the GRAMMY-nominated hip-hop star. The commercial, created and
Matthew “Cornbread” Compton has been promoted from senior composer to West Coast creative director at Squeak E. Clean Studios, an international creative audio network. He joined the company in 2021
ArtClass announces AI LIVE, an exploration into the intersection of artificial intelligence and human creativity, happening during the 2023 Cannes Lions Festival. In collaboration with OpenAI, the event aims to educate
Cannes Lions has revealed the line-up of global experts selected to award the world’s very best creative and effective work and benchmark excellence this June. Work from across the globe
The comedy roast returns as snacking legend Mr. Peanut finds himself in the hot seat during the Planters “Made To Be Roasted” big game commercial. Comedienne Natasha Leggero joins Roastmaster General Jeff Ross and
