Mastercard, Hudson support Black Businesswomen

1+ Black women-owned businesses are vital to our economy and are amongst the hardest hit by the impacts of the pandemic. Today, Mastercard and Jennifer Hudson are announcing the Strivers Initiative, a consumer-facing platform, elevating the visibility of Black female business owners overcoming obstacles to maintain and grow their business, as role models for the community and future generations. … Continue reading “Mastercard, Hudson support Black Businesswomen”

Kenan Thompson, Awkwafina join Will Ferrell in General Motors Super Bowl spot

1+ LOL. General Motors released its Big Game ad, starring Will Ferrell, who discovers Norway far outpaces the United States in electric vehicle adoption. It’s ridiculously funny. Created by our friends at McCann Detroit, the commercial, ‘No Way, Norway,’ features Kenan Thompson and Awkwafina joining Ferrell on his action-packed journey to give Norwegians a piece … Continue reading “Kenan Thompson, Awkwafina join Will Ferrell in General Motors Super Bowl spot”

Autism Speaks launches bilingual campaign “Big Day”

1+ Identifying the early signs of autism can make a lifetime of difference in helping a child access resources and thrive later in life. As part of their ongoing commitment to lowering the age of diagnosis and empowering more autistic children to reach their full potential, the Ad Council and Autism Speaks launched an all-new … Continue reading “Autism Speaks launches bilingual campaign “Big Day””

Kevin Durant and Degree team for “Tears of Joy”

1+ Today, NBA star Kevin Durant and Unilever’s Degree Deodorant have launched a new campaign, “Tears of Joy,” which offers a firsthand look at the NBA star’s inspiring journey back to the court and how he stays motivated and encourages everyone to #KeepMoving.  We already know that movement can help unlock transformative physical, emotional and … Continue reading “Kevin Durant and Degree team for “Tears of Joy””

Steve Carell is stressed Santa in Xfinity’s holiday film

1+ This year, working from home has become the new norm, and the ability to stay connected virtually has allowed people to pull off new and inventive ways of achieving what was previously unimaginable. That is the ingenuity taking center stage in the Xfinity 2020 holiday campaign created by advertising agency Goodby Silverstein & Partners … Continue reading “Steve Carell is stressed Santa in Xfinity’s holiday film”

Hue&Cry signs DeVine Reps for West Coast

1+ Hue&Cry has tapped Sara Barnthouse’s DeVine Reps as its talent rep to handle West Coast sales and representation duties. Led by Executive Producer Scott Friske alongside Creative Director Matt Darnall, the appointment further strengthens Hue&Cry’s industry footprint in the animation and design arena in the Western territory for its lineup of creative talent. DeVine … Continue reading “Hue&Cry signs DeVine Reps for West Coast”

Scott Friske heads home to rejoin Hue&Cry as EP

1+ Congratulations are in order for 25-year advertising and creative veteran Scott Friske. The former EP of SHIPPING + HANDLING has returned east to Richmond, Virginia in order to rejoin design and animation studio Hue&Cry. As Executive Producer. Boom. In his new position, he reunites with Hue&Cry founder and Executive Creative Director Magnus Hierta in … Continue reading “Scott Friske heads home to rejoin Hue&Cry as EP”

Ashley Ford, eightvfx exec producer

3+ Editor’s Note: They are leaders. They are inspirational. They are mentors. They are visionaries. They are, quite frankly, badasses. They are our 2020 REEL WOMEN. During Women’s History Month, you will be able to meet these incredible personalities in Advertising, Entertainment, Media and Production. Get ready, they are making “Herstory.” Bright, vivacious, and lovely, … Continue reading “Ashley Ford, eightvfx exec producer”

RadicalMedia’s Mills directs Grammys promo ‘Underdog’

2+ Only 2% of popular music is produced by women. Two percent. That’s terrible. RadicalMedia’s director Mollie Mills teamed with TBWA\Chiat\Day LA to create Underdog, a promo spot for The Grammys. This video highlights an all female choir performing Underdog by Alicia Keys. The choir is made up of women of all ages, colors and body … Continue reading “RadicalMedia’s Mills directs Grammys promo ‘Underdog’”

Will Jonah Hill flake on Martin Scorsese in Coke ad?

2+ Oh those dots. You know ’em. And we at Reel 360 hate ’em. The blinking dots of hell that appear on your smartphone when you have texted someone and are waiting – for what seems like an eternity – for a response. That’s what Coca-Cola Energy taps into for a superb Super Bowl spot … Continue reading “Will Jonah Hill flake on Martin Scorsese in Coke ad?”

Dell Blue welcomes Lead Creative Editor Jason Uson

1+ Dell Blue, the internal creative agency for Dell, has added Jason Uson as Senior Lead Creative Editor. An award-winning editor, Uson has worked on commercials, online content, films, and documentaries for such clients as Zales, Southwest Airlines, Nike, Budweiser, Walgreens, and Harpo Films. More recently, at Dell Blue, he cut a campaign for Alienware, … Continue reading “Dell Blue welcomes Lead Creative Editor Jason Uson”

Father remembers meeting Cinderella in Disney spot

3+ There is a life-long emotional connection that forms between a parent and their young children at Disney Parks. I remember my 8-year-old daughter looking at me wide-eyed and hopeful, asking me to ride Space Mountain. I responded by looking at her wide-eyed… and terrified. See, I have an unnecessary deep-seated fear of rollercoasters. I … Continue reading “Father remembers meeting Cinderella in Disney spot”

Hold da ketchup! Nike shows Chicago some love

3+ Chicago hasn’t gotten a whole lot of commercial love from the swoosh since a certain bald balla owned the basketball courts for a couple of decades. So it’s nice to see Nike focusing attention on the windy city again even if it’s for hot dogs. But it’s a Chicago dog, the best kind of … Continue reading “Hold da ketchup! Nike shows Chicago some love”

AICE Awards — 2018 winners

3+ Best in Show presented to Editor Jim Haygood of Union Editorial for Taco Bell’s Web of Fries, making him the show’s most-awarded winner.   (Culver City — 10 May 2018) Editor Jim Haygood of Union Editorial won the Best in Show at tonight’s 2018 AICE Awards for excellence in the post production arts. Haygood … Continue reading “AICE Awards — 2018 winners”

New PSA focuses on backlogged rape kits

8+ When Mariska Hargitay began the role of Olivia Benson on Law & Order: Special Victims’ Unit, the content of the scripts, as well as the work she did to prepare for the role, opened her eyes to the staggering statistics about sexual assault, domestic violence, and child abuse in the United States. Her response was … Continue reading “New PSA focuses on backlogged rape kits”

Lexus, Black Panther team up for Super Bowl LII

11+ Step aside Audi, there’s a new luxury ride in Marvel films. And it’s the vehicle of Kings. Or one King to be exact – T’Challa from the upcoming Disney/Marvel film, Black Panther. Lexus, which has had a TV relationship with Marvel’s Agents of Shield for the past 5 seasons, has unleashed a 60-second extended … Continue reading “Lexus, Black Panther team up for Super Bowl LII”

Sahir Champion, a winner among Producers/Directors

2+ Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are making a difference through their contributions and creativity. For the next 29 days, you will be able to celebrate these various personalities with us. Sahir Champion is … Continue reading “Sahir Champion, a winner among Producers/Directors”