Fifty-one spots aired during the Super Bowl. Some were amazing. Others, meh. And then there were a few that we didn’t get to show special love to, even though we
To kick off the summer, Liquid Death, put its new flavors head to head in blind taste tests, against the most expensive, premium liquids on planet Earth, and the results will shock
We all watched as Kamala Harris stood where no woman, and no Black or South Asian woman, has ever stood before in U.S. history. It was a milestone moment for
The last year of the decade saw many innovative ads that either struck The Reel 360 team as visually striking, made us belly-laugh, made us think with sardonic and unblunted
Okay Dwayne Wade and his Miami Heat soundly beat my Sixers last night in his last home game. I suppose for a legend such as Wade (who also played for
Do you know who Rukmini Calamachi is? If you don’t, you will after watching the next film in Droga5’s latest effort for The New York Times. The latest compelling film
Earlier this year, we did a story on what we believed to be the oddest pairing we had ever witnessed – Donny Osmond and L’il Yachty for Chef Boyardee. Together,
Going to London ain’t cheap. It is especially expensive if you happen to be a college students. That’s what the talented group at Creative Circus is currently facing. Winners of
In 2017, we launched Reel Ad of the Week (RAW), a regular feature that showcases the commercials coming out of the Midwest and, perhaps more importantly, celebrates the people who
In a surprising turn of events following the high-stakes 2024 presidential debate between Vice President Kamala Harris and former President Donald Trump, pop superstar Taylor Swift has officially endorsed Harris
McCann Relationship LLC, a long-standing pillar in Motor City’s advertising landscape, is undergoing significant staff reductions as a result of General Motors (GM) reallocating its advertising budget. The agency, part
Labor Day weekend saw the continued dominance of Deadpool & Wolverine at the box office, as the superhero blockbuster brought in an additional $15.2 million, marking a mere 17% drop
In an unexpected turn of events, Deadpool & Wolverine has surged back to the top of the box office in its fifth weekend, surpassing Alien: Romulus and holding off three
As summer 2024, unfortunately, speeds to an end (this whole year has gone at the speed of The Flash), one name has given us the pop music soundtrack the season
The Harris-Walz campaign is preparing to launch an unprecedented $370 million advertising blitz across digital and television platforms between Labor Day and Election Day. This aggressive nine-week campaign, set to
Marvel’s Deadpool & Wolverine supercharged the weekend box office with a massive $205.0M opening, lifting the total for all films to $277.5M. This compares with a gross of $213.6M last
President Joe Biden has announced that he will not be seeking reelection, a decision that comes on the heels of a disastrous debate performance last month. The debate left many
Award-winning, Toronto-based multidisciplinary brand and design studio Bruce Mau Design (BMD) has crafted an all-new visual identity and expression for The National Ballet of Canada, marking the nearly 75-year-old institution’s
This week, the world of advertising lost a New York ad man whose campaigns were as real, genuine and in your face as the city itself. Sal DeVito, co-founder of
The animation genre is driving early summer box office success, with Illumination’s Despicable Me 4 surpassing Pixar’s Inside Out 2 as the top-grossing film this weekend. Over the past four
