Publicis Groupe stops business in Russia

Publicis Groupe today announced that it is stopping its business and investments in Russia by ceding the ownership of its agencies to local management, effective immediately.    The holding company is handing over control of its Russian operations to Sergey Koptev, Founding Chairman of Publicis in Russia, with the clear contractual condition of ensuring a future for employees … Continue reading “Publicis Groupe stops business in Russia”

Publicis Groupe gets lion’s share of Epsilon in $4.4B deal

Yesterday, Texas-based Alliance Data Systems Corporation, announced it had entered into a definitive agreement to sell its data marketing and email giant Epsilon business to Publicis Groupe for $4.4 billion in cash. The transaction was unanimously approved by Alliance Data’s Board of Directors and is expected to close in early Q3 2019. Net cash proceeds, … Continue reading “Publicis Groupe gets lion’s share of Epsilon in $4.4B deal”

Publicis Groupe appoints Diana Littman as CEO, MSL US

Not only do I believe in the power of influence, I believe in its ability to impact business and drive measurable growth Diana Littman Publicis Groupe announced the appointment of Diana Littman as CEO, MSL US, reporting directly to Arthur Sadoun, Chairman and CEO of Publicis Groupe. Littman will also serve on the Publicis Groupe … Continue reading “Publicis Groupe appoints Diana Littman as CEO, MSL US”

Maurice Lévy, Arthur Sadoun star in iconic films for Publicis’ Annual Wishes

Thought the twins in The Shining were terrifying? Wait until you see Maurice Lévy, chairman of the supervisory board of Publicis Groupe in the role. You’ll be shaking like Arthur Sadoun, chairman and CEO of Publicis Groupe. Yes, Publicis’ annual Wishes are back and man are they back. Expensive, too! After launching Work Your World, … Continue reading “Maurice Lévy, Arthur Sadoun star in iconic films for Publicis’ Annual Wishes”

McDonald’s China appoints Publicis for Media Planning

McDonald’s China has appointed Publicis Groupe as its media planning agency partner in Mainland China. The scope of work will be handled by a Power of One dedicated client solution and includes strategic planning across all media channels as well as digital expertise to support on McDonald’s customer data platform development and application in media … Continue reading “McDonald’s China appoints Publicis for Media Planning”

Publicis goes through round of layoffs and furloughs

During April, over 36,400* advertising professionals were laid off or furloughed due to the coronavirus COVID-19 pandemic. Now Publicis Groupe agencies, which includes Digitas and Publicis Sapient, have joined those other shops by reducing staff numbers and cost cutting. Last week, Publicis Groupe agency BBH reduced its staff by 20%. Digitas confirmed to AgencySpy that the … Continue reading “Publicis goes through round of layoffs and furloughs”

Tremblay tapped to run One Publicis Team Samsung

Publicis Groupe has named Louis-Phillipe ‘LP’ Tremblay Chief Creative Officer of One Publicis Team Samsung, effective today.  In this newly created role, Louis-Phillipe will lead creative vision and partner closely with key One Publicis Team Samsung leadership to drive creative excellence and performance of the Samsung mobile business globally. Louis-Phillipe’s leadership, One Publicis Team Samsung … Continue reading “Tremblay tapped to run One Publicis Team Samsung”

OMG, Publicis split Disney’s $2B media account

Champagne is most likely flowing at Omnicom Media Group and Publicis Groupe after both agencies were named winners in Disney’s $2.2 billion global media review. According to multiple outlets, OMG will handle North America media planning and buying for Disney Studios – which includes Lucas Films, Marvel, Pixar, Walt Disney Pictures, Walt Disney Animation, and … Continue reading “OMG, Publicis split Disney’s $2B media account”

Dunkin’ Donuts names Publicis Media media AOR

Dunkin’ Donuts today announced the selection of a unit within Publicis Media as the agency partner for its U.S. media buying and planning. The team, a bespoke unit of Publicis dedicated and named for Dunkin’ Donuts, will pull resources from across Publicis Groupe’s Digitas and Blue 449 to handle the account. The agency’s responsibilities will … Continue reading “Dunkin’ Donuts names Publicis Media media AOR”

Burnett creatives respond to Publicis’ exit from Cannes

The Windy City has never been afraid to take on an issue or let you know exactly how they feel about things.

After Publicis-Groupe CEO, Arthur Sadoun, shocked not only the advertising world, but the creatives at Burnett with his announcement that all agencies in the network would skip award shows for at least a year in order to focus on bringing its professional assistant AI, ‘Marcel’ (named after founder Marcel Bleustein-Blanchet) to life, Burnett’s creatives responded.

AAF, IHeartMedia launch podcast series

The American Advertising Federation (AAF), the “unifying voice for advertising,” announced today the launch of a new podcast series – Future Legends of Advertising – co-produced by iHeartMedia and Known.  The podcast is being launched on the occasion of the 30th anniversary of the AAF Advertising Hall of Achievement (AHOA) and will pair advertising luminaries … Continue reading “AAF, IHeartMedia launch podcast series”

Sparklight enables opportunities in new creative

The pandemic intrinsically changed how Americans live each day, from how we shop and work to how we communicate and connect with others. We’ve become more savvy, empowered, and confident with technology’s ability to help us accomplish our goals. Team One Phoenix-based client Sparklight is now tapping into this insight. Realizing the above is reliant … Continue reading “Sparklight enables opportunities in new creative”

Burnett selected as AOR for PepsiCo India

PepsiCo India has selected Publicis Groupe agency Leo Burnett India as its creative partner to drive long-term growth and momentum across its foods and beverages portfolio. As part of the partnership, Leo Burnett will be responsible for the company’s creative and digital mandate across all brands in the country. The account has been won after … Continue reading “Burnett selected as AOR for PepsiCo India”

Cannes Lions: Day One Winners Announced

Cannes Lions has announced the first Lion winners as the much anticipated Festival returned to Cannes, France. The winners of the Pharma Lions, Health & Wellness Lions, Outdoor Lions (in partnership with Clear Channel), Print & Publishing Lions and Radio & Audio Lions were all announced during the first live Awards Show of the week. … Continue reading “Cannes Lions: Day One Winners Announced”

DEFINITION 6 rounds out exec leadership

Customer experience agency DEFINITION 6 (D6) has announced new appointments within their executive leadership team, adding COO Duc Le and Board Member Jamie Rosen. Le brings more than 20 years of experience transforming and growing agencies, notably as Global Managing Director of Digital Operations for Edelman, the world’s largest communications agency. Rosen has spent more … Continue reading “DEFINITION 6 rounds out exec leadership”

Team One appoints Mark Koelfgen as ECD

Team One, Publicis Groupe’s fully integrated media, digital and communications agency for premium brands, announced today the hire of Mark Koelfgen as its newest executive creative director. Joining from David&Goliath, Koelfgen’s celebrated creative career and expertise will help propel Team One’s creative vision forward, taking premium brands into the future at the intersection of technology … Continue reading “Team One appoints Mark Koelfgen as ECD”

Nick Law named Global, Design and Creative Tech at Accenture Interactive

Accenture Interactive has appointed Nick Law as its global lead, design & creative tech, and Sarah Thompson–former global CEO of Droga5–as its global lead, communications & content.  In his new role, Law will be responsible for leading digital agency Accenture Interactive’s world-class service and experience design capabilities to help clients further modernize their approach and … Continue reading “Nick Law named Global, Design and Creative Tech at Accenture Interactive”

Joydeep Dey joins WPP’s Ford team as Chief Strategy Officer

VMLY&R announced today Joydeep Dey will join the agency as global chief strategy officer on WPP’s Ford account, which spans marketing communications, experiences, technology, and commerce. Dey will serve as the strategic interface for WPP’s multi-agency team, working in close partnership with Jason Xenopoulos, the global chief creative officer on the Ford business. An experienced, hybrid strategist, Dey has … Continue reading “Joydeep Dey joins WPP’s Ford team as Chief Strategy Officer”

She Runs It: 6 DEI execs join foundation board

Eager to accelerate #Inclusive100 adoption and progress, She Runs It has fortified its Foundation Board with a six-person Equity and Inclusion Advisory Council comprised of DEI executives from across the marketing, media, and tech industry. The Council will evaluate and inform the priorities and decisions made by the She Runs It Foundation Board to expand industry participation … Continue reading “She Runs It: 6 DEI execs join foundation board”

Liz Taylor named Ogilvy Global Chief Creative Officer

Well, this is even bigger news than last week’s headline of Liz Taylor leaving her position as Global Chief Creative Officer at Leo Burnett – Ogilvy has named Taylor as its next Global Chief Creative Officer. Liz, who will be the first woman to hold the company’s top creative role, is returning to Ogilvy at … Continue reading “Liz Taylor named Ogilvy Global Chief Creative Officer”