New DDB Chicago video shows football legend Jason Witten trading in his jersey for a beer delivery uniform As a devout Philadelphia Eagles (“Iggles”) fan it really does pain me to write anything positive about that team in Dallas. But DDB Chicago has created a new video for client Miller Lite that tastes great. To … Continue reading “Miller Lite & Jason Witten surprise Dallas football fans”
So many of us (you know who you are) are more concerned with having thousands of followers than a few good friends. In an engaging new campaign from DDB, the creative agency for Miller Lite, has tapped into this thought and created a campaign that is both engaging, smart and funny as hell. “With this … Continue reading “Miller brings back original social media – “Miller Time””
Miller Lite is calling foul on Bud Light after the beer claimed ML uses corn syrup during four Super Bowl spots Not only did Bud Light’s “Bud Knight” have to joust with (spoiler: and die) Game of thrones “The Mountain,” now the beer brand has to tussle with its competitor Miller Lite. But they started … Continue reading “Lite clapbacks at Light for “corn syrup” jab”
MillerCoors has named Kraft Heinz executive Michelle St. Jacques as its new chief marketing officer, the first woman to ever hold the role. St. Jacques was most recently senior vice president and global head of brands and capabilities for Chicago- and Pittsburgh-based Kraft Heinz. “Michelle has been a rising star over the past several years, … Continue reading “MillerCoors taps Michelle St. Jacques as new CMO”
DDB Chicago, which has a storied history of creating award-winning work for beer brands — Anheuser-Busch to be specific — is ready to break out the beer steins again as Miller Lite consolidated its brand within the network.
As many industry pundits had predicted, DDB Chicago will be global AOR for Miller Lite and Adam&Eve. DDB will handle Miller Genuine Draft. The decision follows a formal creative review among several competitors.
Leanne Amann, a Group Creative Director at the New York office of Anomaly and an advertising creative with an ear for integrating music and sound into her work, has been named Chairperson of the 2023 AMP Awards for Music & Sound. Her appointment was announced by Carol Dunn, National Board President for the Association of … Continue reading “Anomaly’s Leanne Amann named AMP Chairperson”
Unicorns & Unicorns Founders Adrianne McCurrach and Sun Komen announce the addition of EP Mercedes Allen-Sarria to their BIPOC, LGBTQIA, and women-led creative roster/team. As an active board member of the AICP and with a lifelong career fostering relationships between production, agencies, directors, unions, and the commercial industry at large, Allen-Sarria offers a unique combination of … Continue reading “EP Mercedes Allen-Sarria is a Unicorn… & Unicorn”
ICF Next was among the biggest winners at the 2022 Innovation SABRE Awards (Superior Achievement in Branding, Reputation and Engagement), one of the PR industry’s most prestigious and most-entered awards competitions. Awarded by leading trade publication PRovoke Media, the Innovation SABRE Awards specifically celebrates progressive campaigns and innovative techniques. ICF Next’s clients, including Hotels.com, Coors Light and … Continue reading “ICF Next wins 6 Innovation SABRE Awards”
International music and sound collective BUTTER Music and Sound has promoted Renée Massé to Executive Producer out of NY, stepping up from her previous role as Senior Producer. Massé will oversee all BUTTER’s NYC studio projects spanning original music, sound design, music supervision, sync and beyond, under NYC-based Chief Creative Officer Andrew Sherman. She joins … Continue reading “Butter Music and Sound promotes Renée Massé to EP”
The 2021 AICP Next Awards debuted last night, recognizing creative excellence in new and emerging media. Appropriately, a cutting-edge campaign that put virtual fans in the seats for NBA games, creating a global sensation while driving sales for its sponsor, was proclaimed as the Most Next winner. Chosen from all the winners in the Next … Continue reading “AICP: 2021 Most Next Award goes to FCB”
Matt Miller, President and CEO of AICP, today announced the release of the shortlists for the 2021 AICP Awards – the AICP Post Awards, the AICP Next Awards and the AICP Show. Winners in each of these three competitions for excellence will be revealed during a series of free virtual premieres set to take place … Continue reading “AICP: Shortlists announced for 2021 Awards”
The One Club for Creativity has announced that entries from 53 countries have been selected by its global juries of top creative leaders as finalists for The One Show 2021. All finalists will be awarded a Gold, Silver, Bronze Pencil or Merit at this year’s One Show, to be announced on June 10 during the online Creative Week 2021. Droga5 … Continue reading “Droga5 leads One Show finalists with 44”
Bi-coastal production company Supply&Demand has added American film director and producer Michael Bay to its roster of award-winning talent. One of the most commercially successful directors in history, Bay is perhaps best known for his big-budget and excitement-rich action films, yet the filmmaker also has an extensive pedigree in advertising and music videos. A graduate … Continue reading “Michael Bay signs with Supply&Demand”
With an ambition to build the best, most modern recruiting capability in the industry, Havas Creative North America has appointed Claire Telling, former CEO of global executive search firm Grace Blue North America, as Chief People Officer (CPO), a new position within the network. Telling brings 23 years of experience helping leaders of some of … Continue reading “Havas names Claire Telling as Chief People Officer”
Georg Bissen, Owner, Composer and Sr. Producer at MetaTechnik in New York and president of the AMP East Board, has been elected the new National President of the Association of Music Producers at the AMP National Meeting, held via Zoom conference last night. He succeeds Elad Marish, Senior Producer and Partner at Swell Music + … Continue reading “AMP elects Georg Bissen National President”
Laughlin Constable (LC), a Top 25 independent agency, today announced that it has hired John “Max” Maxham as its Chief Creative Officer (CCO). Maxham joins LC from DDB Chicago, where he spent the past six years as Chief Creative Officer. Prior to joining DDB, he was ECD for Seattle-based agency Cole & Weber. Maxham joins … Continue reading “Laughlin Constable names John Maxham new CCO”
Building on the successful launch of last year’s ‘That’s Who We R’ national branding campaign, the National Association of Realtors (NAR) has introduced the next creative iteration. Kicking off with a series of three new spots developed in partnership with Havas Chicago, ‘Look for the R’ calls upon consumers to turn to the iconic “R” … Continue reading “Nat’l Association of Realtors wants us to look for the ‘R’”
Take that, Bud Light! The ongoing war between Bud Light, Miller Lite and Coors Light has taken a new turn as Coors Light will debut the world’s first smart beer tap handle powered by Bud Light negativity. Each time Bud Light talks about Coors Light on social or broadcast media, the tap handle illuminates, signaling … Continue reading “Beer Wars continues with new Coors Light “smart” tap”
Trailer Park – Engine’s leading full-service creative agency has announced the addition of William Gelner in the role of Chief Creative Officer, Engine Content and Trailer Park Plus. Before joining Trailer Park, Gelner helped build 180LA where he was Chief Creative Officer and managing partner. Throughout his 10 years there, he led the agency to … Continue reading “Trailer Park adds William Gelner as CCO”
Patrick Figueroa and Rick Utzinger to Lead Creative for Minneapolis Office of Fallon Worldwide Patrick Figueroa and Rick Utzinger were appointed executive creative directors and creative leads for Fallon Minneapolis. The two will support the roster of agency clients and new business efforts. “Patrick and Rick are proven creative leaders who bring energy, smarts and … Continue reading “Fallon Minneapolis names new creative leadership”
