In their newest Big Game spot, Michelob ULTRA, lives up to being the superior light beer synonymous with active living and social connections. The beer brand returns to the Super
Anheuser-Busch is going big for the Big Game. The brewer has announced its return to the Super Bowl’s advertising arena with a powerhouse lineup featuring iconic beer brands Budweiser, Michelob
Michelob ULTRA is teeing up superior enjoyment for all and unveiling the brand’s boldest campaign in its history on football’s biggest stage. During the Super Bowl and beyond, the beer
Today, Michelob ULTRA unveiled a series of three star-studded Super Bowl commercials that ladder back to the brand’s belief, “It’s Only Worth It If You Enjoy It.” Michelob ULTRA’s presence
Think of this weekend’s Super Bowl as a combo platter of C&C – comedy and celebrities. While the platform has always featured both for advertising agencies and brands, it seems
Like a rushing Defensive line, here come the Super Bowl spots. Super Bowl stalwarts such as Budweiser, Coke and Pepsi may be taking a break from the Big Game, but
The NBA is scheduled to return on July 30 in a bubble located at Disney World. Now, Michelob ULTRA announced today a multiyear partnership that makes the brand the official
With the Super Bowl coming fast and furious this weekend most brands, some have taken a pause due to Kobe Bryant’s tragic death, are rolling out their teasers and spots
Feel that gust of wind? Might have been Wieden+Kennedy New York swooping down on yet another Chicago agency and flying off with the account. In September, we reported that the
Supporting its mantra that drinkers can stay fit and enjoy beer, Michelob Ultra has scheduled, for the very first time, two Super Bowl spots. The first, titled, The Perfect Fit,
“These days, I’m trying to stay in top shape for work. So, when I see a beer I can’t help but squint my eyes and imagine a treadmill.” No, that’s
A 30-SECOND SPOT, “Our Bar” from FCB and produced by Radical Media for Michelob ULTRA — the fastest growing beer brand in the U.S. — bowed on Sunday’s
The American Advertising Federation (AAF) is proud to reveal the honorees for the 2024 Mosaic Awards, presented by SiriusXM. This prestigious event, which celebrates excellence in multicultural advertising and advancements
The year’s top advertising talents were celebrated at the AICP Awards gala held at The Museum of Modern Art (MoMA) in New York. Since its inception in 1992, the AICP
FCB New York emerged as the top winner at The One Show 2024, claiming 14 Gold Pencils and leading a competitive field of entries from 50 countries. The announcement came
Get ready for a side-splitting showdown as Comedy Central’s original movie Office Race hits the screens this Labor Day, September 4 at 8PM ET/PT. Directed by the comedic genius Jared
The Cannes Lions International Festival of Creativity has announced the winners in the second Awards Show of the week. In the Entertainment Track: the Entertainment Lions, Entertainment Lions for Gaming,
Sugarhi, which has become the go-to studio for vibrant visual storytelling, has announced the immediate addition of Paloma Rincón to its directorial roster. Currently based in Spain, Rincón is a
Winners for the 2023 AICP Show: The Art & Technique of the Commercial, the AICP Next Awards and the AICP Post Awards premiered earlier in the week at MoMA. The
Editor’s Note: “REEL AAPI” is our annual celebration of the talented Asian American Pacific Islanders in the worlds of advertising, film, TV, music, radio and media. Through their contributions and creativity, they
