
Ludacris steps in for Santa in Mercedes-Benz holiday campaign
Before he became the Grammy-winning hip-hop icon known as Ludacris, Chris Bridges once flirted with a far more festive alter ego. Early in his career, the Atlanta rapper briefly went

Before he became the Grammy-winning hip-hop icon known as Ludacris, Chris Bridges once flirted with a far more festive alter ego. Early in his career, the Atlanta rapper briefly went

Unicorns & Unicorns Founders Adrianne McCurrach and Sun Komen announce the addition of EP Mercedes Allen-Sarria to their BIPOC, LGBTQIA, and women-led creative roster/team. As an active board member of the

This holiday season, Merkley+Partners and Mercedes-Benz USA have created an all-new holiday campaign to introduce the first-ever, all-electric EQS and to promote the brand’s iconic Mercedes-Benz Winter Event. To celebrate

RSA Films has welcomed Rachel McDonald to its roster for commercial representation in the U.S. and U.K., adding an acclaimed filmmaker known for emotionally resonant performances and cinematic depth. McDonald’s

Creative editor and visual storyteller Troy Charbonnet has officially joined the roster at Modern Post, bringing a signature style shaped by rhythm, emotion, and an instinctive feel for how picture

Good Times has added comedy-meets-craft visionary Julian Pugsley to its U.S. commercial roster. Known for his cinematic style and razor-sharp humor, Pugsley builds slightly off-kilter worlds that are equal parts

Little Minx has added Noah Marshall to its U.S. roster, bringing aboard a versatile commercial director, cinematographer, and photographer whose work spans high-gloss automotive, comedy, and emotionally driven storytelling. The

He’s still standing. Sir Elton John performed to his biggest audience since he quit touring in 2023 at the 2025 Formula 1 Singapore Grand Prix. The 78-year-old music legend was in

SixTwentySix has signed Gianluigi Carella, a filmmaker whose work merges high-fashion polish, adrenaline-charged pacing, and VFX-informed craft. The signing expands the company’s creative range with a director equally at home

Editor’s Note: Supporting women should not be limited to a month. So at Reel 360 News, we have decided to amplify and promote dynamic women’s voices all year long. Today, let

Acclaimed Danish filmmaker Casper Balslev has signed with Institute for U.S. commercial representation, bringing his vibrant, genre-fluid storytelling to the company’s already stacked directorial roster. Known for his signature blend

Filmmaker Erik Morales has officially joined the roster at Institute, the acclaimed production company known for championing diverse creative voices. Institute will now represent Morales for commercial work in the

Senior Mixer and Sound Designer Hillary Kew Martell is back, making her return to the world of brand and agency audio work as she joins the team at Sound Goods.

In honor of Juneteenth and their commitment to fostering a more inclusive advertising industry, Assembly Global is co-hosting the Kickback on the Croisette #KOC2024 with @meetprompt at The Cannes Lions

Los Angeles-based production collective Rakish has announced the addition of celebrated filmmaker Bruce St. Clair to its roster of visionary directors. Known for his exceptional talent in cinematic storytelling for

Rodeo Show has announced the signing of acclaimed director Uri Schutzer for commercial representation in the US market. Known for his diverse creative talent spanning traditional broadcast spots, promos, music

Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are making a difference through their

Framestore, a global creative studio, has made strategic additions to its Immersive team by appointing two highly accomplished Creative Technology Directors: Manon Dave and Brian Solomon. These appointments aim to

Cutters Studios has announced the immediate addition of distinguished Editor Devon Bradbury to its roster for exclusive representation across the U.S.A. The announcement was made by Cutters New York Managing
ArtClass has announced that visionary director Curry Tian has joined their roster of talented directors. She joins the production company immediately. Tian possesses a unique style that blends director, concept/digital artist, 3D-mographer,