Pride Month is a vibrant time for the LGBTQ+ community, its allies, and various brands to come together and promote messages of hope and equality in creative and engaging ways.
Grammy Award-winning recording artist and New York Times bestselling author Mariah Carey, lovingly known as the Queen of Christmas, is set for an exclusive magical performance in the 96th Macy’s
NBC’s 46th annual “Macy’s 4th of July Fireworks® Spectacular” returns for a dazzling night of fireworks, star-studded musical performances and appearances by special guests. NBC News’ TODAY anchors Craig Melvin
There is nothing like the magic of an amazing new outfit. And who knows that better than Macy’s? That’s what we have in their spring campaign from storytelling production company 1stAveMachine and
Beginning this Sunday, Nov. 8, Macy’s lauches a new holiday campaign. Created by BBDO, In Dad’s Shoes, tells a magical story about appreciation and the power of giving a thoughtful gift.
The Reel 360 team loves all things Fall. Pumpkin spice everywhere. And definitely the fashion. It’s our time to shine, and this season Macy’s is inspiring shoppers to make the
Directed by Anh Vu of Framestore Pictures, the new Macy’s film titled “Switch It Up” highlights strong, confident women, and the many ways an amazing outfit from the department store
The Reel 360 Team is the first to lament when retailers begin Christmas advertising earlier and earlier. As soon as Halloween ends, Xmas decorations go up. Thanksgiving is now just
Mattel is anything but Popular right now. The global toymaker has issued an apology for a packaging error on its new Wicked doll line that mistakenly directed consumers to a
Professor Adrian Bejan presents an argument based on the physics of neural signal processing. He hypothesizes that, over time, the rate at which we process visual information slows down, making
If you’re new to agency production and wondering what goes into creating, producing or sourcing all that amazing music and sound you hear in commercials, the Association of Music Producers
News from DDB New York announced today the promotion of Teri Altman to Head of Production. Altman is elevated from her position as Executive Producer. “Teri is fundamental to the creativity and
LA-based Walton Isaacson is stepping up recruitment and retention efforts across multiple disciplines, marketing specializations and cultural expertise. Walton Isaacson CEO Aaron Walton noted, “Over the last eleven months, the agency and
No, not those kind of Walkers, the hungry ones you find on AMC’s The Walking Dead. We are talking chips here (known in the U.K. as crisps) that the diva
Big congrats are in order for Kisha Maldonado-Madrid. Award-winning lifestyle marketing agency, Cashmere Agency, has announced that she will join the shop as Vice President, Influencer Marketing. In her new
