2+ Nominations for the 72nd Emmy® Awards wereannounced yesterday recognizing a host of groundbreaking new programs and up-and coming talent and breakthrough commercials, along with beloved performers and hit shows that have been integral in helping television viewers navigate a changing world. The live ceremony, reimagined as a virtual event due to production restrictions resulting … Continue reading “Jeep and Highdive nominated for an Emmy”
Boutique start-up Highdive, launched last year by former DDB creatives Mark Gross and Chad Broude, announced its first new project-based assignments.
The shop is set to promote Barilla’s new Ready Pasta and Marriott Signature’s new EMC2 hotel in DTC as well as unspecified “initiatives” for home loan brand Guaranteed Rate.
2+ It’s hard to remember back in February 2020, when the Kansas City Chiefs bested the San Francisco 49ers in Super Bowl LIV and Parasite was winning Best Picture, no one was talking about COVID, the election and Black Lives Matter. We had no idea we were only a few weeks and months away from … Continue reading “2020 in Review: Our favorite advertising campaigns”
2+ The Television Academy tonight hosted the first of its five 2020 Creative Arts Emmy® Awards ceremonies honoring outstandingartistic and technical achievement in television on Emmys.com. The ceremony awarded many talented artists and craftspeople in the categories of Reality and Nonfiction. The ceremony was hosted by Emmy-nominated host Nicole Byer and featured presenters from some … Continue reading “First night of 2020 Creative Emmy Winners announced”
1+ The Television Academy today announced the awards categories to be presented during the 72nd Emmys and the virtual 2020 Creative Arts Emmy Awards ceremonies. The 72nd Emmy Awards will be hosted by Jimmy Kimmel—who also joins Guy Carrington, Reginald Hudlin, David Jammy and Ian Stewart as an executive producer of the program. The show … Continue reading “Emmys to be streamed over 4 nights, broadcast on 5th”
1+ Winners of the AICP Show: The Art & Technique of the Commercial were presented awards tonight at a special virtual premiere held in lieu of the annual gala premiere at The Museum of Modern Art (MoMA), due to the coronavirus pandemic. Together with the AICP Next Awards, which were presented online on June 16th, … Continue reading “Gustafson most awarded editor at AICP Awards”
1+ The 2020 AICP Post Awards winners, honoring excellence in a range of post production arts, were revealed tonight during a special virtual premiere held online, in keeping with social distancing initiatives driven by the COVID-19 pandemic. Tonight’s presentation is the second of three virtual celebrations that comprise AICP Week – which led off with … Continue reading “Cutters’ Gustafson wins 4 AICP Post Awards for Jeep”
1+ Ram Truck, through its #WorkFORHome social media campaign, shows that who we work for is as important as what we work for, and while we may have different roles, we all have the same goal. The campaign’s social content honors all the courageous workers essential in keeping our country safe and healthy during the coronavirus COVID-19 … Continue reading “Ram Trucks #WorkFORhome in new social campaign”
3+ It’s like Groundhog Day all over again. But different. In an effort to galvanize Americans and encourage them to stay home, when possible, while also celebrating first responders, Fiat Chrysler has revived its “Groundhog Day” Super Bowl ad featuring actor Bill Murray as part of a series of social media videos for its brands and … Continue reading “Jeep repurposes ‘Groundhog Day’ for stay home message”
1+ Chicago-based agencies fared very well in this year’s Super Bowl. There was Highdive with our favorite spot in the Big Game – Jeep and the number five spot on USA Today’s Ad Meter for Rocket Mortgage with Jason Mamoa. If we had completed out Top Five List as a Top Ten, this Porsche spot … Continue reading “BTS of Cramer-Krasselt’s Porsche Super Bowl spot”
2+ And just like that, another Super Bowl is over. Congratulations to former Philadelphia Eagles coach Andy Reid for finally hoisting his well-deserved Vince Lombardi Trophy after leading the Kansas City Chiefs to a 31 – 20 victory over the San Francisco 49ers. And in between each exciting down and J.Lo showing off what 50-year-old … Continue reading “Our top five Super Bowl spots for 2020”
5+ Let us get this straight. We have a Jeep, which is a vehicle we love. We have Bill Murray as Phil Connors from one of our all-time favorite comedies, Groundhog Day?!!!!!! And there’s a flippin’ groundhog?! Call this our number one spot now. For Super Bowl, Jeep debuted a 60-second spot this morning starring Murray reprising … Continue reading “It’s ‘Groundhog Day’ for Jeep, Bill Murray and Super Bowl”
1+ I did not know Hawkeye could sing. Avengers: Endgame, Mission Impossible and Bourne star, Jeremy Renner, is now not only featured on screen in a new Jeep brand television campaign that but in the audio as well as all three spots use the actor’s music tracks. Thanks to Chicago boutique agency HighDive, I now … Continue reading “‘Avenger’ Renner trades in arrow for mic in Jeep spots”
1+ Jeep has something to say about being a legend. “Legends aren’t born. They’re made.” It feels like that line wants to end with b*tches, but alas it doesn’t. The new 360-degree campaign, which reaffirms the automaker’s legendary SUV status comes to us from Chicago’s boutique agency HighDive. The first two spots deliver a resounding … Continue reading “Legends are made, not born in new Jeep campaign”
3+ This year, instead of advertising on CBS for the Super Bowl, FCA US rolled out seven (Yes, seven) online videos this week as part of its “Big Game Blitz” strategy. The final two videos – the Ram brand’s “Roll Rams Roll” and “4th Quarter Fight” – launched today, Friday. FCA debuted the seven videos … Continue reading “FCA blitzes big game spots for digital and social”