For years, fans from around the globe have argued about whether the sport is called football or soccer. Frito-Lay, the first-ever salty-snack brand sponsor in FIFA and FIFA World Cup
He’s back, but he’s not rolling us. British music sensation Rick Astley returns to star for a second year in Frito-Lay’s “New Year, New You” campaign. The 360-degree program spotlights Astley’s hit
As the playoff season kicks off this weekend (Go Eagles!!!!), Frito-Lay and PepsiCo Beverage brands are teaming up for “Road to Super Bowl,” a campaign taking fans on an adventure leading up
Frito-Lay has launched its #joyFULLYBlack campaign, a project designed to celebrate the joy-filled stories that are reflected in our communities, families, friendships and daily interactions. As a part of Frito-Lay and PepsiCo’s Racial
With many major brands such as Budweiser, Coke, Pepsi and Hyundai skipping out on spending the estimated $5.5 million for a :30-second ad slot during Super Bowl LV, one would
This January, Frito-Lay will launch its first-ever “New Year New You” campaign starring not only an array of snacks, but ALSO 80’s chart-topper Rick Astley, who will assure viewers that
She’s back. You know the Reel 360 team has a never-ending crush on Anna Kendrick. So, we are stoked that she is back in singing Frito-Lay’s rendition of the classic “MyFavorite
Who doesn’t like Anna Kendrick? Not only is the multi-talented star of Pitch Perfect, Into the Woods and Up in the Air talented, she is so friggin’ cute. This holiday
After 23 years of iconic Super Bowl appearances, Doritos is shifting the spotlight to showcase its latest innovation: Doritos Dinamita. The fiery new addition to the Doritos family will make
Tostitos is set to make a splash at Super Bowl LVIII with the return of its exclusive pop-up restaurant, Tost by Tostitos. This time, the snack brand is adding an
Colle McVoy has announced the appointment of Ciro Sarmiento as its new Chief Creative Officer. Effective immediately, Ciro brings his wealth of experience and creative vision to the agency, following
As football season kicks off, PepsiCo’s Frito-Lay and Beverages brands are making a big play with their 2023 NFL Kickoff campaign, aptly titled “Unretirement.” This star-studded TV commercial, directed by
Goodby Silverstein & Partners (GS&P) has announced the appointment of Cory Berger as its first-ever Chief Growth Officer, along with the title of Associate Partner. In this new role, Berger
Jon Rosenberg has joined the creative production studio Carbon as Executive Producer in New York. Having spent the past 25 years working at some of the biggest ad agencies on both sides
The Visual Effects Society (VES) held the 21st Annual VES Awards. Avatar: The Way of Water was named the photoreal feature winner, garnering nine awards. Guillermo del Toro’s Pinocchio was named top animated film,
It’s over. Sigh. My Philadephia Eagles put up a valiant effort but they couldn’t do it for four quarters Sometimes you lead by 10 points at halftime and lose by
Doritos is embracing the triangle – the shape and the underappreciated musical instrument – in its Super Bowl return, encouraging fans to Try Another Angle. The TV commercial, released today,
This is tasty. Frito-Lay brand Doritos’ is planning a Super Bowl LVII love fest that features rapper Jack Harlow and the “Queen of Rap” Missy Elliott in a love triangle.
PopCorners Popped-Corn Snack’s first Super Bowl commercial revives the most critically acclaimed television show of all time, Breaking Bad, 10 years after its beloved characters left the airwaves. The brand
The Visual Effects Society (VES), the industry’s professional global honorary society, announced the nominees for the 21st Annual VES Awards. The prestigious yearly celebration recognizes outstanding visual effects artistry and
