Droga5’s ECDs break down The Super Bowl Conundrum
There is no bigger stage in advertising than the Super Bowl. You have a captive, 120 million-person audience, most of whom are actually excited for the ads. You have clients
There is no bigger stage in advertising than the Super Bowl. You have a captive, 120 million-person audience, most of whom are actually excited for the ads. You have clients
Former Global Chief Creative Officer at Omnicom Group’s DDB, Ari Weiss is embarking on his next venture: the launch of an independent advertising agency named Quality Experience (QX). Weiss assumes
Winners for the 2022 AICP Show: The Art & Technique of the Commercial, the AICP Next Awards and the AICP Post Awards premiered earlier in the week at AICP Week’s
The AICP Awards today released the Shortlists for the 2022 editions of its three competitions: The AICP Show: The Art & Technique of the Commercial, the AICP Next Awards and
The ‘Good Ideas Deserve To Be Found’ campaign launched last year to celebrate how Meta platforms like Facebook and Instagram help people discover new businesses, services and products that align
The One Club for Creativity has announced that entries from 53 countries have been selected by its global juries of top creative leaders as finalists for The One Show 2021. All finalists will be
ADCOLOR has announced the appointment of Droga5 as its creative agency of record. This partnership comes as ADCOLOR approaches its 15th anniversary and looks to amplify its influence and create
Babies and puppies always seem to score big on the Super Bowl. To be honest, if you’re Huggies what else are you going to use? To launch Huggies’ new platform
Outlets report that Accenture Interactive owned agency, Droga5, has reportedly trimmed its U.S. staff by 7%. The layoffs were across all departments and levels. Reports say the reductions were COVID-19
True American icon, Harley-Davidson came to Droga5 in February 2019 with the ambition to build the next generation of riders around the world by expanding the brand into new spaces
Do you know who Rukmini Calamachi is? If you don’t, you will after watching the next film in Droga5’s latest effort for The New York Times. The latest compelling film
Accenture has entered into an agreement to acquire Droga5, one of the world’s most high-profile and influential creative agencies. The New York-based agency will become part of Accenture Interactive, boosting
I love the Y. When I used to live in Barrington IL, most mornings — except the god-awful ones that started at 80 below — began with a 5:30 AM
Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are making a difference through their
At the 2024 Directors Guild of America (DGA) Awards ceremony, held on Saturday night, celebrated filmmaker Christopher Nolan clinched the top honor for his historical epic Oppenheimer, marking his first
Don’t call it a comeback: the Coors Light train is bursting out of retirement for this year’s Big Game ad to deliver ‘chill’ across the country. And to keep things
Multi-faceted creative production studio LOBO has announced the promotion of Su Constantine to the position of Executive Producer, marking a significant milestone in the company’s leadership and creative direction. Constantine’s
Brace yourselves for the triumphant return of the Coors Light Chill Train, set to bring an extra dose of ‘chill’ to this year’s Big Game. After a 12-year hiatus, Droga5
Molson Coors is running it back. The brewing giant has officially announced that Coors Light will make a high-profile appearance in the upcoming 2024 Super Bowl, scheduled to be broadcast
In a strategic move to bolster its creative force, 72andSunny has enlisted the talents of Juliana Cobb, former Executive Creative Director at Droga5, as the Executive Creative Director for its