Search Results for: burrell

4+ I never liked Tom Burrell that much. But to be honest I didn’t know Mr. Burrell (as I now affectionately call him) when I first moved to Chicago in August of 1994. All I really knew about him from my early days in advertising was that he was the guy who did all the … Continue reading “Getting to know Tom Burrell”

Although the Toyota Camry has traditionally been perceived as a “vanilla” kind of ride, the 2018 model’s bold look inspired a striking multi-channel campaign from several agencies, including Burrell Communications Group.

Titled, Strut, it highlights emotions as consumers become compelled to drive the new Toyota Camry for all the “wrong” reasons.

Face it, when you can point to the classic One Show Books as the reason you got into advertising, you can pretty much predict what’s going to happen in most spots.

If I haven’t just fast-forwarded by and actually stop to look, most of the time out of sheer horror, I can usually predict what line the person in the spot is going to say next.

Don’t worry advertising, I can do this for movies as well.

Hootenanny’s Nikki Vappenski helped Walmart set a new standard for Mother’s Day by editing a series of spots set to Bruno Mars’ hit song, “Just the Way You Are.”

Directed by Sasha Levinson and created by Chicago’s Burrell Communications and Houston’s Lopez Negrete Communications, the sixty-second version opens at the moment when a mother greets her toddler in the morning.

A montage follows, and the children appear to grow older in each new scene. Portraying love, pride and devotion, it forms a seamless tribute to motherhood in footage that plays like a dream.

While many car campaigns targeting African Americans skew toward adventures in urban settings, Toyota long-time multicultural agency, Burrell Communications, is showing audiences how to discover — or re-discover — the great outdoors.