Bud Light’s new Super Bowl spot is… legendary

1+ It’s like watching The Avengers of Beer come assemble. Today, Bud Light unveiled a legendary Super Bowl LV TVC that reunites notable Bud Light characters in one epic commercial, including Grammy-nominated artist Post Malone, Cedric the Entertainer, the “I Love You, Man” guy, the Bud Knight, Oracle Susana and more, as they all come … Continue reading “Bud Light’s new Super Bowl spot is… legendary”

Bud Light turns last year’s Lemons into Seltzer Lemonade

1+ This is great! Bud Light Seltzer Lemonade has released its first-ever Super Bowl television ad, from agency Wieden+Kennedy, titled ‘Last Year’s Lemons.‘ Inspired by the do-it-yourself haircuts, postponed weddings and other inconvenient but relatable situations in 2020, the ad looks at the bright moments in a challenging year, to turn last year’s lemons into … Continue reading “Bud Light turns last year’s Lemons into Seltzer Lemonade”

Bud Light unveils its own ‘Philly Philly’ for The Eagles

2+ Aw yeah! Bud Light has given Super Bowl champions, the Philadelphia Eagles, their own “Philly Special.” The Anheuser-Busch beer brand unveiled a gigantic nine-foot statue, capturing the moment when Nick Foles asked head coach Doug Pederson, “You want ‘Philly, Philly?’” during the Super Bowl. If you don’t remember (or if you’re a Patriots fan … Continue reading “Bud Light unveils its own ‘Philly Philly’ for The Eagles”

RBL Spotlight: Sr. Creatist, Jasmine Spraglin

0 Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are making a difference through their contributions and creativity on a daily basis. For the next 29 days, you will be able to celebrate wonderful human beings, like David&Goliath Sr. Creatist, Jasmine … Continue reading “RBL Spotlight: Sr. Creatist, Jasmine Spraglin”

HBO redirects FYC, Emmy Party budget to COVID fund

2+ In light of the global pandemic and the current circumstances facing the entertainment industry, HBO will redirect funds allocated for the company’s landmark Emmy® party and FYC (For Your Consideration) events to make a $1 million donation to the charitable efforts of the Mayor’s Fund for Los Angeles Emergency COVID-19 Crisis Fund. Subscribe: Sign up for our … Continue reading “HBO redirects FYC, Emmy Party budget to COVID fund”

The CW’s new TV season takes flight in January 2021

2+ The Upfronts have started. Sort of. The CW Network will officially launch its new season in January 2021 with its regularly scheduled series line-up, while loading up Fall 2020 with fresh original and acquired scripted series and alternative programming, it was announced today by Mark Pedowitz, Chairman and Chief Executive Officer, The CW Network. … Continue reading “The CW’s new TV season takes flight in January 2021”

Budweiser celebrates ‘typical Americans’ for Super Bowl

3+ Today, Budweiser revealed its Super Bowl spot ‘Typical American’, featuring some of the most viral acts of humanity the internet has ever seen, juxtaposed with some of the most common labels placed on Americans. The shining stars of the film are the real-life stories of community, ambition and progress that inspire and bring people … Continue reading “Budweiser celebrates ‘typical Americans’ for Super Bowl”

Weekend B.O.: Lightning strikes Shazam twice

2+ Well, well, well, it looks like Warner Bros. has its second straight superhero hit on its hands as David F. Sandberg’s Shazam! held onto the number 1 spot this weekend. The follow up to the global hit Aquaman struck $25.1 million domestically, bringing its 10-day cume to $94.9 million. This may not seem like … Continue reading “Weekend B.O.: Lightning strikes Shazam twice”

Beer Wars continues with new Coors Light “smart” tap

1+ Take that, Bud Light! The ongoing war between Bud Light, Miller Lite and Coors Light has taken a new turn as Coors Light will debut the world’s first smart beer tap handle powered by Bud Light negativity. Each time Bud Light talks about Coors Light on social or broadcast media, the tap handle illuminates, … Continue reading “Beer Wars continues with new Coors Light “smart” tap”

Lite clapbacks at Light for “corn syrup” jab

3+ Miller Lite is calling foul on Bud Light after the beer claimed ML uses corn syrup during four Super Bowl spots Not only did Bud Light’s “Bud Knight” have to joust with (spoiler: and die) Game of thrones “The Mountain,” now the beer brand has to tussle with its competitor Miller Lite. But they … Continue reading “Lite clapbacks at Light for “corn syrup” jab”

For this Super Bowl, Budweiser gets a “W” for wind

3+ The Super Bowl is less than two weeks away and advertisers are beginning to tease their multi-million dollar celebrity driven spots or in the case of some brands, such as Budweiser, show us the entire :60 seconds. The beer giant has released its Super Bowl LIII commercial, and instead of bringing us laughs, it’s … Continue reading “For this Super Bowl, Budweiser gets a “W” for wind”

Our Top 5 Super Bowl spots and the Bottom 5

1+ For the 25 years or so I was actively in advertising, I want to say I threw maybe 10 to 15 Super Bowl parties in that span. It was always a joyous tribal experience sitting, laughing, eating my badass chili and drinking with other creative directors, copywriters, art directors and producers. We talked and … Continue reading “Our Top 5 Super Bowl spots and the Bottom 5”

Matthew McConaughey is #FlatMatthew in Doritos spot

1+ Aha! We now know who #FlatMatthew is. To celebrate the return of one of the most anticipated Frito-Lay product launches in history, Doritos 3D Crunch, Doritos has enlisted the help of one of the most dynamic and multi-dimensional stars around, Matthew McConaughey (Dallas Buyers Club, Interstellar, Wolf of Wall Street), for its Super Bowl LV campaign, #FlatMatthew. … Continue reading “Matthew McConaughey is #FlatMatthew in Doritos spot”

‘Twas the night before Super Bowl with Frito-Lay

1+ With many major brands such as Budweiser, Coke, Pepsi and Hyundai skipping out on spending the estimated $5.5 million for a :30-second ad slot during Super Bowl LV, one would think that this year’s assortment of spots might be along the quality of say Ashley’s Furniture or Carshield. Thank brands like Frito-Lay for not … Continue reading “‘Twas the night before Super Bowl with Frito-Lay”

CBS special celebrates Super Bowl commercials

1+ Super Bowl Greatest Commercials 2021, an interactive countdown special where viewers will be able to vote LIVE for the top Super Bowl commercial from the past 20 years, will be broadcast Wednesday, Feb. 3 (8:00-9:00 PM, ET/PT) on CBS and will also be available to stream live and on-demand on CBS All Access. The special, celebrating its … Continue reading “CBS special celebrates Super Bowl commercials”

Park Pictures signs Jason Harper for commercial rep

1+ International production company Park Pictures has signed director J.M. “Jason” Harper for U.S. and U.K. commercial representation. A director and documentarian, Harper applies a multi-hyphenate approach to directing, bringing talents in cinematography, directing, composing, and editing to his craft. His elevated understanding of the heartfelt storytelling process rings true in projects for clients such … Continue reading “Park Pictures signs Jason Harper for commercial rep”

Havas taps Dan Lucey as Chief Creative Officer

0 Doubling down on its ambition and continued quest to be recognized for translating meaningful brand ideas into cultural and business impact, Havas New York announced today the addition of Dan Lucey as Chief Creative Officer. Lucey joins the flagship agency’s executive leadership team, helmed by CEO Laura Maness, following a string of substantial AOR … Continue reading “Havas taps Dan Lucey as Chief Creative Officer”

Wieden+Kennedy bolsters global leadership team

1+ Big news from the New York office of Wieden+Kennedy. The agency has elevated two of its executives to the agency’s global leadership team. Executive creative director Karl Lieberman is now the shop’s chief creative officer. Managing director Neal Arthur has been promoted to chief operating officer. According to Ad Age, Colleen DeCourcy will remain as … Continue reading “Wieden+Kennedy bolsters global leadership team”

Cutters’ Gustafson wins 4 AICP Post Awards for Jeep

1+ The 2020 AICP Post Awards winners, honoring excellence in a range of post production arts, were revealed tonight during a special virtual premiere held online, in keeping with social distancing initiatives driven by the COVID-19 pandemic. Tonight’s presentation is the second of three virtual celebrations that comprise AICP Week – which led off with … Continue reading “Cutters’ Gustafson wins 4 AICP Post Awards for Jeep”

Turning love of ‘Star Wars’ into a functioning vacuum

2+ God bless you Matthew Scott Hunter. Since Bud Light is bringing back its “Real Men of Genius” campaign, may we nominate Hunter for this? This real genius has combined his desire to have clean floors with his love of Star Wars and created an R2-D2-like Roomba. Meet R9-D9. According to the story on tech … Continue reading “Turning love of ‘Star Wars’ into a functioning vacuum”