
Arcade editor helps Ocean Spray bring the jiggle
Ocean Spray’s latest holiday campaign, “Power Your Holidays” puts an exciting twist on the traditional holiday family dinner, featuring the outright star of the show, the jiggling logs of Ocean

Ocean Spray’s latest holiday campaign, “Power Your Holidays” puts an exciting twist on the traditional holiday family dinner, featuring the outright star of the show, the jiggling logs of Ocean

Lower East Side indie agency Gus, co-founded by Graham Douglas and Spencer LaVallee, is putting AI through its paces with a new campaign for Arcade. Titled “7 Minute Apps,” the work marks

Cabin Editing Company today announced the addition of three new editors to its roster: Rami D’Aguiar, Nick Rondeau, and Andrew Ratzlaff. These new hires each bring unique approaches to their

Winners of the AICP Show: The Art & Technique of the Commercial were presented awards tonight at a special virtual premiere held in lieu of the annual gala premiere at

Teenagers do not express their feelings casually. That is the emotional truth behind “The Feeling Is Real for Totino’s,” a new campaign from Totino’s Pizza Rolls that turns teenage crush

Bosch is returning to the Big Game with a makeover no one saw coming, and somehow, it makes perfect sense. In a new Super Bowl spot created by Droga5 New

As Super Bowl LX and the Winter Olympics approach, Michelob ULTRA is returning to the Big Game with a campaign that merges two of the year’s largest sports moments: the Super Bowl and

Michelob ULTRA is setting the stage for its Super Bowl LX presence with a teaser that connects two of the biggest moments in global sports: the Super Bowl and the

Progressive is bringing back its “Passive Progressive” platform with a second round of snarky, character-driven spots that turn envy into comedy. Created by AOR Arnold Worldwide, the new national campaign

Just in time for the holiday season’s inevitable overindulgence and family tension, Solitaire Clash is offering a comically relatable escape route in a series of three spots written and directed

The American Association of Independent Commercial Producers (AICP) wrapped another successful year of Camp Kuleshov, affectionately known across the industry as Camp K, with celebrations in Los Angeles, Chicago and

The Association of Independent Commercial Producers (AICP) has officially released the shortlists for its 2025 slate of juried competitions: the AICP Show: The Art & Technique of the Commercial, the

Progressive is taking a witty approach to car insurance savings with its latest campaign, “Don’t be Passive Progressive,” targeting drivers under 35 who prioritize affordability and convenience—especially as everyday costs

Reese’s is turning up the heat for this year’s Super Bowl with a quirky campaign that has fans wondering what exactly the Hershey brand has in store. In two teasers

The annual Camp Kuleshov trailer competition, better known as Camp K, has once again recognized the outstanding talents of emerging creative artists in post-production. Held across three cities—New York, Chicago,

Uber Eats is back with a frightful twist this year in its “Don’t Let Halloween Sneak Up On You” campaign. Created with agency Rethink and directed by Jeff Low at

Keurig has partnered with Academy Award-nominated actress Anna Kendrick to launch the playful Brew It All campaign, highlighting the ease of enjoying iced coffee at home with Keurig’s newest innovation,

Lowe’s has announced its renewed partnership with the NFL for the 2024-25 season, marking the sixth consecutive year as the “Official Home Improvement Partner of the NFL.” Alongside this renewal,

The 2023 AICP Awards is set to kick off its National Tour in Los Angeles later this month. The event, taking place at The Ebell on July 27, will feature

Consumer Cellular has named creative shop Alto as the lead creative agency, following a competitive, internally-led pitch, to lead the campaign creation. The new campaign, “Freedom Calls,” hinges on an