WPP has announced a significant development in its services by merging two of its prominent agencies, Wunderman Thompson and VMLY&R. The newly formed entity will be known as VML and
No, it’s not 1944. And it definitely is not Normandy. But the beaches of France were stormed as costumed members of Greenpeace France gatecrashed a private event at WPP’s beach
Global holding company, WPP, is now responding to the leaked Scotus document which clearly shows that the Conservative-controlled Supreme Court is leaning toward overturning the landmark decision Roe v. Wade.
Today, WPP announced that it discontinuing its operations in Russia due to Vladimir Putin’s decision to invade Ukraine, which has created a humanitarian crisis in Europe. It is the world’s
VMLY&R announced today Joydeep Dey will join the agency as global chief strategy officer on WPP’s Ford account, which spans marketing communications, experiences, technology, and commerce. Dey will serve as the strategic
WPP was today named the most creative company of the year at the Cannes Lions International Festival of Creativity. WPP agencies collected a total of 190 Lions, including a Titanium
Javier Campopiano has been promoted to global creative partner at Grey, a new worldwide position, overseeing the agency’s creative work across Europe and Asia. He will report to John Patroulis,
There are certain agency names that one took for granted if you grew up in the New York advertising market. J. Walter. BBDO. Ammirati and Puris. Then Ammirati Puris Lintas.
Creative entrepreneur and agency veteran, Keith Cartwright, a co-founder of SATURDAY MORNING, has launched CARTWRIGHT, a new agency designed to work with brands who want a more direct relationship with agency leadership,
Just coming off of the consolidation of JWT and Wunderman and VML and Y&R, WPP has presented a new vision to become a leader in creativity and technology. The strategy,
Walgreens and WPP have are moving away from “the Corner of Happy and Healthy” for a new line — “Walgreens. Trusted since 1901.” The previous line was created by GSD&M,
Coca-Cola has unveiled its new global campaign, “It’s Magic When the World Comes Together,” to celebrate the ‘Real Magic’ of human connection and the power of inclusivity at the Olympics
In the final Awards Show of the week at the Cannes Lions International Festival of Creativity, the prestigious Lions were awarded across various categories. Highlights included Orange’s ‘WoMen’s Football’ scoring
Ogilvy has made a significant impact on the opening day of the 2024 Cannes Lions International Festival of Creativity securing its first Grand Prix along with four Gold Lions for
Elon Musk, CEO of X (formerly Twitter), Tesla, SpaceX, and Neuralink, addressed a packed Lumiere Theater at the Cannes Lions International Festival of Creativity, delivering a robust defense of free
In a celebration of creativity and innovation, the prestigious 2024 Gerety Awards announced their global shortlist, revealing the most outstanding agencies and production companies by country. This year’s competition saw
In a powerful move to address the alarming rise in antisemitic incidents, the Foundation to Combat Antisemitism (FCAS) is set to make its Super Bowl debut with a 30-second commercial.
VML, the recent merger of WPP’s VMLY&R and Wunderman Thompson, has revealed its global creative leadership team. The team will be led by Debbi Vandeven, former global VMLY&R chief creative
Professor Adrian Bejan presents an argument based on the physics of neural signal processing. He hypothesizes that, over time, the rate at which we process visual information slows down, making
Coca-Cola is set to enchant audiences this festive season with its latest endeavor, The Santa Stories. With a mission to amplify the spirit of ‘Real Magic’ and human connection, Coca-Cola
