Verizon shifts lead AOR to Ogilvy
In a strategic move, telecommunications giant Verizon is set to transition its lead agency for its consumer business from McCann to Ogilvy, a subsidiary of WPP. McCann had been overseeing the account since 2015, but the official handover to Ogilvy is expected to take place in 2024. This agency shift will not impact other agencies … Continue reading “Verizon shifts lead AOR to Ogilvy”