BTS of Cramer-Krasselt’s Porsche Super Bowl spot

1+ Chicago-based agencies fared very well in this year’s Super Bowl. There was Highdive with our favorite spot in the Big Game – Jeep and the number five spot on USA Today’s Ad Meter for Rocket Mortgage with Jason Mamoa. If we had completed out Top Five List as a Top Ten, this Porsche spot … Continue reading “BTS of Cramer-Krasselt’s Porsche Super Bowl spot”

Cramer-Krasselt & Porsche cobble together a visceral spot

8+ Well, this Reel Ad of the Week from Cramer-Krasselt made me smile. I was not aware of perhaps the coolest Italian cobbler this side of Geppetto, but Porsche USA and Cramer-Krasselt have now introduced me to the legendary artisan Ciccio Liberto. Who is Ciccio Liberto, you ask? (And why do we care?) Well, for … Continue reading “Cramer-Krasselt & Porsche cobble together a visceral spot”

Porsche/C-K spot centers on baseball star C.J. Wilson

Utopic editor Kat Pryor recently cut the short film “Parallels” for Cramer-Krasselt/Porsche Motor Sports. It features Major League pitcher C. J. Wilson (L.A.Angels, Texas Rangers) narrating the dual dream he’s had since a young boy of becoming both a professional baseball player and a race car driver.

eightvfx teams with Minted Content for Cadillac ads

1+ Apparently the director of two new Cadillac spots, Minted Content’s David Leitch, started out as a stunt performer. In fact, he was actually Brad Pitt’s stunt double five times. Besides being a good-looking guy, Leitch clearly knows stunts and it shows in this action-packed, heart-racing Reel Ad of the Week from Leo Burnett, Detroit. … Continue reading “eightvfx teams with Minted Content for Cadillac ads”

Colonie adds colorist Jennifer Gaida to team

1+ The Colonie continues to grow its roster of talent and services with the addition of Colorist Jennifer Gaida to its team. The hiring of the creative and technically savvy talent marks the launch of the Chicago-based company’s new color grading division, rounding out the one-stop editing, design, and postproduction boutique’s full-roster of high-end services … Continue reading “Colonie adds colorist Jennifer Gaida to team”

David&Goliath expands Kia creative team

4+ LA-Based Agency Taps two ECDs and a GCD to lead Kia Motors business David&Goliath has announced the appointment of three senior creative hires to round out the Kia Motors team: Marc Schwarzberg, ECD, Head of Art/Design; Mark Koelfgen, ECD/Copywriter; and Frauke Tiemann, Group Creative Director. “With the launch of the new Stinger and having … Continue reading “David&Goliath expands Kia creative team”

Advertising agencies are digging SUM1’s new digs

Shortly after Sum1 opened four years ago, the audio post and sound design boutique became known as an unofficial extension of the advertising agencies it served. Since moving into a customized studio at 180 N. Michigan Ave. earlier this year, that reputation is now just a few steps away from most of Chicago’s largest shops.

“No more hailing a ride, generating an expense report and producing a paper trail to get to and from our studios,” says producer / sound designer Shawn Ballman.

The Whitehouse and Burnett the big TV Awards winners

Chicago agencies and post houses overwhelmed last week’s International Television Awards, scoring 10 out of 12 top awards for excellence in TV commercials. The awards were held Wednesday, April 20, at the AMC River North theatres before a full house.

The Whitehouse post scored four awards and Leo Burnett earned three.