Omnicom rolled out its long-term strategy and new executive structure today, marking its first major announcement since completing the historic acquisition of Interpublic on November 26. The combined company, now
Merry Christmas to Omnicom employees. The mega holding company said Monday it will eliminate more than 4,000 positions and retire several long-standing agency brands as it begins integrating Interpublic Group,
The advertising industry itself has narrowed dramatically. In Ad Age’s first Agency Report in 1945, 22 agencies made the list. Today, only two remain: McCann and BBDO, both now under
Omnicom has finalized its acquisition of The Interpublic Group of Companies, Inc., following all required regulatory approvals. The deal forms the world’s most extensive marketing and sales organization, built around
In what could mark one of the most seismic shifts in advertising’s modern era, Omnicom Group is reportedly planning to retire its storied agency brand DDB Worldwide following the completion
The advertising world is abuzz with the news of Omnicom Group’s acquisition of the Interpublic Group (IPG) in a landmark deal that will reshape the industry landscape. This merger combines
Omnicom Group Inc. and Interpublic Group of Companies, Inc. (NYSE: IPG) have announced a definitive agreement to merge, combining their expertise to create a premier global marketing and sales powerhouse.
Omnicom Group Inc. has officially launched the Omnicom Advertising Group (OAG), a pioneering initiative set to redefine the landscape of creative services. Announced on August 27, 2024, this new conglomerate
Omnicom Chairman and CEO John Wren has announced significant leadership changes within the global advertising and marketing communications company. Alex Lubar has been named as the new Global CEO of
The Omnicom Advertising Collective has announced the launch of LevelUp OAC, a comprehensive solution for brands seeking to tap the high-growth gaming market. LevelUp OAC combines the seasoned gaming expertise
At Cannes Lions Live 2021, Omnicom Group (NYSE: OMC) agencies were recognized for their excellence within both the creative and media disciplines. All three Omnicom creative networks (BBDO, DDB, and TBWA)
Omnicom Group Inc. (NYSE: OMC) announced net income – Omnicom Group Inc. for the first quarter of 2021 of $287.8 million as compared to $258.1 million in the first quarter of 2020. Diluted net income
On the day that Omnicom scheduled to publish its fourth quarter and full year 2020 results, Omnicom Media Group was reportedly hit by a cyber attack. According to AdAge who
Omnicom agencies continued their tradition of delivering outstanding creativity and effectiveness by winning 77 awards across five key regions (Australia/New Zealand, Japan/Korea, South Asia, Southeast Asia and Greater China) in the 2020 Campaign Asia Agency
Omnicom CEO John Wren sent an internal memo to all Omnicom employees today addressing racism and the police killing of George Floyd. Floyd was murdered on May 25 by Minneapolis police officer Derek Chauvin who
Yesterday, Omnicom Group Inc. held its quarterly conference call to review the holding company’s first quarter financial results. In between announcements about the company’s diluted net income and the impact
In an effort to protect its 70,000+ employees from the global Coronavirus COVID-19 pandemic, holding company Omnicom which includes DDB, BBDO and TBWA, has issued a companywide work-at-home policy except
For the second year in a row, BBDO Worldwide has topped The Drum’s Big Won Rankings as the world’s most awarded agency network across all marketing communication disciplines. According to
137 agencies from approximately 34 countries won nearly 300 Lions across more than 25 communications disciplines. At the 65th annual Cannes Lions International Festival of Creativity, Omnicom agencies were recognized
White Castle is doubling down on cravings. America’s first fast food hamburger chain is expanding its “Crave Thy Castle” brand platform with two new spots, “News Caster” and “Order Up,”
