M&M’s announces global commitment to inclusion

Think of it as the candy version of the United Colors of Benetton. M&M’s has announced a global commitment to creating a world where everyone feels they belong, and society is inclusive. The iconic candy brand’s announcement is built on more than 80 years of bringing people together with its bite-sized colorful candies and flavors … Continue reading “M&M’s announces global commitment to inclusion”

M&M’s: AR shows us what’s going on inside a bag

At last, M&M’S fans can grab one bag that includes all of their favorite flavors mixed together with the introduction of M&M’S Mix. Classic Mix features the top three most popular varieties—Milk Chocolate, Peanut, and Peanut Butter—and Peanut Mix includes Milk, Dark, and White Chocolate Peanut M&M’S. But, how do the iconic M&M’S characters feel … Continue reading “M&M’s: AR shows us what’s going on inside a bag”

M&M’S Super Bowl spot shows the power of laughter

It’s a new day and that means new Super Bowl spots as brands continue to unveil their efforts before the Big Game this Sunday. Today M&M’S unveiled its new Super Bowl LV ad in advance of its scheduled broadcast during the first quarter of this Sunday’s Big Game. The new commercial features Emmy award-winning actor Dan … Continue reading “M&M’S Super Bowl spot shows the power of laughter”

M&M’S hosts virtual Super Bowl LV ad premiere

ViacomCBS announced this morning that all of its Super Bowl LV timeslots, at $5.5 million for 30 seconds is sold out. One of those slots will belong to M&M’S. The candy brand, and creative partner BBDO New York, are inviting fans to be the first to virtually preview the brand’s 30-second Super Bowl ad for … Continue reading “M&M’S hosts virtual Super Bowl LV ad premiere”

M&M’s auditions ‘colorists’ for upcoming spot

To bring a sense of togetherness to people all over the country during the coronavirus COVID-19 lockdown, chocolate brand M&M’s is inviting fans to color a page from a digital Coloring Book and submit for a chance to have their artwork become a part of the next M&M’s commercial. Every picture colored will correspond to … Continue reading “M&M’s auditions ‘colorists’ for upcoming spot”

Watch Christina Applegate bicker with rude M&M’s

M&M’s is back in the big game. Last year it was Danny Devito. This time they have pulled in Emmy award-winning actress, Christina Applegate – of Anchorman and Married With Children fame — for one of the brand’s mad funny spots Created by AOR, BBDO NY, the brand is using a 30-second big game commercial … Continue reading “Watch Christina Applegate bicker with rude M&M’s”

The Best and Worst of Super Bowl LIII commercials

And so ends another Super Bowl season. The build up of anticipated commercials is finally (and mercifully) over until next January. If one were to say yesterday, “Well, that sucked the life out of me,” we might not know if they were talking about the low-scoring (and even lower-rated) Super Bowl LIII between the New … Continue reading “The Best and Worst of Super Bowl LIII commercials”

Watch Devour’s racy food porn Super Bowl spot

“Some may say our new commercial is too hot for TV. We’ll let the audience decide.” – Katy Marshall, Marketing Lead for Springboard The Reel 360 team was not going to post anymore today, but that was before we came across the Devour Super Bowl spot. The 3-year-old disruptive frozen food brand, which is owned … Continue reading “Watch Devour’s racy food porn Super Bowl spot”

BBDO NY & McCann NY lead One Show shortlist

BBDO New York, McCann New York and Droga5 have the most work on the early deadline shortlist for The One Show 2019 awards, according to The One Club for Creativity. US agencies and brands have 334 shortlisted entries, the most of any country. BBDO New York leads the way with 113 shortlisted entries, including 19 … Continue reading “BBDO NY & McCann NY lead One Show shortlist”

Christina Applegate gets locked out in M&Ms teaser

“Unlock the door, please.” LOL M&M’S is back in the big game and this time they have pulled in Emmy award-winning actress, Christina Applegate for one of the brand’s mad funny spots. To offer fans a glimpse of what’s to come, BBDO New York has released an online 15-second video sets the scene for the … Continue reading “Christina Applegate gets locked out in M&Ms teaser”